Influencer Marketing Manager Jobs
199 live jobsSocial Media
What does a Influencer Marketing Manager do?
An Influencer Marketing Manager identifies, vets, and manages relationships with content creators and influencers to execute paid and organic partnership campaigns on behalf of a brand or agency. Day-to-day work includes building and maintaining an influencer roster, negotiating contracts and fees, briefing creators on campaign deliverables, coordinating content approvals, and tracking performance metrics such as reach, engagement, and conversions. They collaborate closely with PR, social media, and paid media teams to ensure influencer activity aligns with broader marketing goals, and they report on campaign ROI to internal stakeholders or clients.
Key responsibilities
- Source, vet, and recruit influencers across platforms (Instagram, TikTok, YouTube) aligned to campaign briefs
- Negotiate partnership terms, rates, and contracts with creators and talent managers
- Brief influencers on brand guidelines, messaging, and deliverable timelines
- Manage content review and approval workflows to ensure compliance and brand fit
- Track and report on campaign KPIs including reach, engagement rate, EMV, and conversions
- Maintain and grow an ongoing influencer database and relationship pipeline
- Coordinate with PR teams on gifting, events, and press integrations
Skills & tools
How to become a Influencer Marketing Manager
Education & background
Bachelor's degree in marketing, communications, or PR is common, though portfolio and hands-on experience are frequently prioritised
Career path
Typically progresses from Coordinator or Specialist → Manager → Senior Manager → Head of Influencer Marketing or Account Director; agency-side roles may lead to broader social or PR strategy positions
Salary
Median
$128K
USD/yr
Average
$129K
USD/yr
Minimum
$43K
USD/yr
Maximum
$228K
USD/yr
Based on 43 disclosed USD postings · Influencer Marketing Manager, USD-disclosed
21% of Influencer Marketing Manager postings are remote. Remote Influencer Marketing Manager jobs →
Influencer Marketing Manager jobs
198 jobs
Public Relations & Influencer Marketing Assistant (Beauty & Lifestyle)Junior
another
Location
Mexico City, Mexico
Workplace
Hybrid
Posted
11/11
Stage Influencer Marketing
WPP Media
Location
Amsterdam, Netherlands
Workplace
On-site
Posted
03/11
Project Manager, Influencer Marketing (Technology)
Viral Nation Inc. · USD 70k-90k/yr
Location
Canada
Workplace
On-site
Posted
30/10
Project Manager, Influencer Marketing (technology)
Viral Nation Inc.
Location
United States
Workplace
On-site
Posted
30/10
StudioM | Influencer Marketing stage (september 2026)
WPP Media
Location
Amsterdam, Netherlands
Workplace
On-site
Posted
27/10
Account Manager, Influencer Marketing
Aftershock Media Group · USD 45k-70k/yr
Location
—
Workplace
On-site
Posted
21/10
Senior Account Manager Influencer MarketingSenior
WPP Media
Location
Amsterdam, Netherlands
Workplace
On-site
Posted
03/10
Bliv Influencer Marketing Praktikant hos WPP Media Aarhus
WPP Media
Location
Århus, Denmark
Workplace
On-site
Posted
09/09
Bliv Influencer Marketing Praktikant hos WPP Media
WPP Media
Location
Copenhagen, Denmark
Workplace
On-site
Posted
09/09
Account Director, Influencer Marketing Director
Viral Nation Inc.
Location
Canada
Workplace
On-site
Posted
08/09
Account Director, Influencer Marketing Director
Viral Nation Inc.
Location
United States
Workplace
On-site
Posted
08/09
Account Manager, Influencer Marketing - English & Mandarin Fluent
Aftershock Media Group · USD 45k-65k/yr
Location
—
Workplace
On-site
Posted
03/06
Account Manager - Influencer Marketing
Later
Location
New York City, NY, US +5 more
Workplace
Remote
Posted
21/05
Influencer Marketing Manager (HUB)
another
Location
Mexico City, Mexico
Workplace
Hybrid
Posted
26/09
Pflichtpraktikum Influencer Marketing (w/m/d)
Hirschen Group GmbH
Location
Hamburg, Germany +1 more
Workplace
On-site
Posted
11/05
Pflichtpraktikum Influencer Marketing (w/m/d)
Hirschen Group GmbH
Location
Hamburg, Germany +1 more
Workplace
On-site
Posted
11/05
Influencer Marketing Manager (Lifestyle)
another
Location
Mexico City, Mexico
Workplace
Hybrid
Posted
12/04
Senior Influencer Marketing Executive (Beauty)Senior
another
Location
Mexico City, Mexico
Workplace
Hybrid
Posted
08/08
Paid Media & Influencer Marketing Manager
another
Location
Mexico City, Mexico
Workplace
Hybrid
Posted
08/12
Influencer Marketing Manager (HUB / UGC & Performance)
another
Location
Mexico City, Mexico
Workplace
Hybrid
Posted
02/08
Influencer Marketing Specialist - Freelance, Remote
Magic
Location
Philippines
Workplace
Remote
Posted
Influencer Marketing Manager
SKIMS · USD 105k-125k/yr
Location
Los Angeles, CA, US
Workplace
Hybrid
Posted
Influencer Marketing Manager (m/w/d)
construktiv GmbH
Location
Bremen, Germany
Workplace
On-site
Posted
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