Content Creator Salaries

2,024 disclosed postings

Real creator and content pay, taken straight from job postings that list a salary. See it in USD across the whole market, or switch to any country to see local pay in its own currency.

USD, all locations

Salary by industry

IndustryMedianAvgMinMax
Software & Technology (395)$166K$170K$58K$400K
Media, Entertainment & Sports (288)$105K$113K$24K$479K
Marketing, Advertising & Agencies (227)$103K$113K$45K$350K
Healthcare & Health Tech (159)$115K$126K$53K$300K
Finance & Fintech (118)$159K$159K$65K$367K
Other (116)$126K$129K$48K$275K
Aerospace, Defense & Space (59)$131K$135K$80K$215K
E-commerce & Retail (50)$124K$118K$60K$260K
Beauty & Fashion (50)$96K$105K$58K$270K
Education & EdTech (48)$100K$111K$53K$245K
Gaming (40)$126K$133K$41K$250K
Real Estate & PropTech (40)$81K$90K$53K$213K
Cybersecurity (36)$148K$152K$73K$264K
Biotech, Pharma & Medical Devices (34)$151K$161K$85K$300K
Legal & LegalTech (33)$155K$151K$75K$264K
Hospitality, Travel & Restaurants (33)$139K$140K$55K$237K
IT Services & Consulting (32)$99K$94K$46K$147K
Nonprofit, Social & Religious (30)$98K$111K$49K$250K
Food, Beverage & Agriculture (29)$127K$137K$70K$228K
Manufacturing, Industrial & Robotics (29)$125K$130K$50K$235K
Consulting & Professional Services (27)$140K$135K$50K$278K
HR Tech & Services (26)$138K$133K$39K$230K
Insurance (23)$155K$147K$78K$225K
Crypto & Web3 (23)$135K$148K$90K$250K
Automotive & Mobility (19)$128K$125K$70K$188K
Staffing & Recruiting (17)$115K$122K$55K$193K
Energy & Cleantech (15)$131K$120K$61K$175K
Government & Public Sector (9)$112K$127K$90K$190K
Telecommunications (6)$145K$148K$98K$210K
Logistics & Supply Chain (3)$145K$213K$145K$350K

Salary by category

Role categoryMedianAvgMinMax
Design & Creative (408)$138K$143K$41K$303K
Writing & Editorial (380)$103K$112K$24K$263K
Social Media (339)$98K$111K$39K$300K
Growth, SEO & Digital Marketing (289)$155K$159K$61K$398K
PR & Communications (145)$150K$149K$55K$325K
Content Marketing & Brand (137)$130K$135K$48K$350K
Video & Motion (107)$104K$110K$24K$222K
Creator-Tool & Platform / DevRel (77)$188K$196K$116K$363K
Creator Economy & Partnerships (53)$110K$123K$58K$479K
Marketing Leadership & Ops (46)$144K$152K$82K$367K
Production & Coordination (33)$85K$92K$60K$169K
Education & Instructional Content (28)$120K$114K$68K$182K
Community & Audience (13)$153K$185K$103K$400K
Editorial Leadership & Strategy (12)$189K$197K$99K$324K
Audio & Podcast (5)$150K$170K$60K$350K
Live, Events & Experiential (5)$82K$88K$75K$108K
Photography (4)$97K$97K$79K$114K
Data, Analytics & Strategy (4)$93K$94K$79K$111K

Salary by seniority

SeniorityMedianAvgMinMax
Senior (460)$136K$137K$58K$261K
Director (176)$178K$180K$83K$303K
Lead (148)$161K$162K$41K$350K
Junior (69)$73K$81K$45K$350K
Head (47)$207K$218K$105K$400K
VP (22)$228K$244K$140K$479K
C-level (2)$158K$158K$65K$250K

How we calculate this

These figures come only from job postings that state a salary. We count full-time roles on a yearly basis, so we are comparing like with like: contract, internship, and per-month rates still show on the board, but they are left out of these averages. Every salary stays in one currency. The global view is USD postings only, and each country view uses that country's own postings in its own currency, never converted. Every number shows how many postings it is based on.

Full methodology →

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