Content Creator Salaries

2,026 disclosed postings

Real creator and content pay, taken straight from job postings that list a salary. See it in USD across the whole market, or switch to any country to see local pay in its own currency.

USD, all locations

Salary by industry

IndustryMedianAvgMinMax
Software & Technology (402)$170K$170K$58K$400K
Media, Entertainment & Sports (300)$110K$117K$24K$479K
Marketing, Advertising & Agencies (231)$102K$114K$48K$350K
Finance & Fintech (153)$155K$155K$63K$367K
Healthcare & Health Tech (145)$126K$127K$16K$275K
Other (112)$115K$122K$45K$275K
Aerospace, Defense & Space (72)$132K$137K$79K$242K
Beauty & Fashion (48)$98K$108K$62K$270K
E-commerce & Retail (45)$125K$123K$60K$225K
Real Estate & PropTech (39)$75K$82K$53K$160K
Manufacturing, Industrial & Robotics (38)$124K$134K$50K$235K
Education & EdTech (36)$86K$105K$50K$296K
Biotech, Pharma & Medical Devices (35)$150K$160K$80K$330K
Gaming (34)$150K$140K$50K$250K
IT Services & Consulting (32)$99K$97K$46K$150K
Hospitality, Travel & Restaurants (31)$134K$144K$60K$265K
Cybersecurity (30)$153K$158K$89K$264K
Consulting & Professional Services (30)$134K$136K$41K$245K
Legal & LegalTech (29)$155K$148K$75K$205K
Nonprofit, Social & Religious (29)$92K$98K$40K$250K
Food, Beverage & Agriculture (28)$125K$133K$59K$228K
Crypto & Web3 (26)$185K$168K$90K$250K
HR Tech & Services (24)$146K$132K$39K$230K
Automotive & Mobility (19)$125K$126K$70K$188K
Insurance (15)$150K$143K$59K$220K
Staffing & Recruiting (13)$80K$98K$45K$188K
Energy & Cleantech (11)$128K$117K$61K$156K
Logistics & Supply Chain (4)$179K$203K$105K$350K
Government & Public Sector (4)$145K$142K$88K$190K
Telecommunications (3)$150K$153K$98K$210K

Salary by category

Role categoryMedianAvgMinMax
Design & Creative (399)$143K$146K$16K$296K
Writing & Editorial (386)$110K$115K$24K$263K
Social Media (337)$95K$110K$39K$300K
Growth, SEO & Digital Marketing (286)$152K$157K$68K$333K
PR & Communications (138)$156K$156K$58K$330K
Content Marketing & Brand (135)$130K$137K$48K$350K
Video & Motion (119)$108K$114K$24K$234K
Creator-Tool & Platform / DevRel (75)$195K$197K$125K$363K
Creator Economy & Partnerships (57)$111K$123K$50K$479K
Marketing Leadership & Ops (47)$135K$151K$59K$367K
Production & Coordination (33)$88K$98K$50K$175K
Education & Instructional Content (31)$123K$117K$66K$165K
Editorial Leadership & Strategy (14)$173K$189K$99K$324K
Community & Audience (13)$153K$189K$103K$400K
Audio & Podcast (5)$130K$162K$60K$350K
Live, Events & Experiential (5)$94K$93K$75K$108K
Data, Analytics & Strategy (3)$93K$88K$79K$93K
Photography (3)$50K$56K$41K$79K

Salary by seniority

SeniorityMedianAvgMinMax
Senior (454)$138K$139K$53K$296K
Director (169)$180K$180K$59K$300K
Lead (159)$167K$164K$48K$350K
Junior (74)$73K$83K$46K$350K
Head (46)$207K$211K$105K$400K
VP (27)$213K$232K$140K$479K
C-level (1)$250K$250K$250K$250K

How we calculate this

These figures come only from job postings that state a salary. We count full-time roles on a yearly basis, so we are comparing like with like: contract, internship, and per-month rates still show on the board, but they are left out of these averages. Every salary stays in one currency. The global view is USD postings only, and each country view uses that country's own postings in its own currency, never converted. Every number shows how many postings it is based on.

Full methodology →

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