Influencer Marketing Manager Jobs
221 live jobsSocial Media
What does a Influencer Marketing Manager do?
An Influencer Marketing Manager identifies, vets, and manages relationships with content creators and influencers to execute paid and organic partnership campaigns on behalf of a brand or agency. Day-to-day work includes building and maintaining an influencer roster, negotiating contracts and fees, briefing creators on campaign deliverables, coordinating content approvals, and tracking performance metrics such as reach, engagement, and conversions. They collaborate closely with PR, social media, and paid media teams to ensure influencer activity aligns with broader marketing goals, and they report on campaign ROI to internal stakeholders or clients.
Key responsibilities
- Source, vet, and recruit influencers across platforms (Instagram, TikTok, YouTube) aligned to campaign briefs
- Negotiate partnership terms, rates, and contracts with creators and talent managers
- Brief influencers on brand guidelines, messaging, and deliverable timelines
- Manage content review and approval workflows to ensure compliance and brand fit
- Track and report on campaign KPIs including reach, engagement rate, EMV, and conversions
- Maintain and grow an ongoing influencer database and relationship pipeline
- Coordinate with PR teams on gifting, events, and press integrations
Skills & tools
How to become a Influencer Marketing Manager
Education & background
Bachelor's degree in marketing, communications, or PR is common, though portfolio and hands-on experience are frequently prioritised
Career path
Typically progresses from Coordinator or Specialist → Manager → Senior Manager → Head of Influencer Marketing or Account Director; agency-side roles may lead to broader social or PR strategy positions
Salary
Median
$123K
USD/yr
Average
$126K
USD/yr
Minimum
$43K
USD/yr
Maximum
$228K
USD/yr
Based on 34 disclosed USD postings · Influencer Marketing Manager, USD-disclosed
19% of Influencer Marketing Manager postings are remote. Remote Influencer Marketing Manager jobs →
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Influencer Marketing Manager jobs
221 jobs
Influencer Marketing Manager (all genders)
Sunday Natural
Location
Berlin, Germany
Workplace
On-site
Posted
06/11
Affiliate and Influencer Marketing Manager , Germany market
Quince
Location
Berlin, Germany
Workplace
On-site
Posted
06/11
Senior Influencer Marketing Project ManagerSenior
WPP Media
Location
Amsterdam, Netherlands
Workplace
On-site
Posted
06/11
Junior Influencer Marketing Project ManagerJunior
WPP Media
Location
Amsterdam, Netherlands
Workplace
On-site
Posted
06/11
Senior Influencer Marketing Manager Senior
DEPT®
Location
Amsterdam, Netherlands
Workplace
On-site
Posted
05/11
Influencer Marketing Specialist (Maternity Leave)
SAMY
Location
Milan, Italy
Workplace
Hybrid
Posted
05/11
Junior Manager Influencer Marketing (Mensch)Junior
WPP Media
Location
Düsseldorf, Germany
Workplace
On-site
Posted
05/11
Influencer Marketing Specialist L'Oréal
SAMY
Location
Madrid, Spain
Workplace
Hybrid
Posted
04/11
Senior Influencer ManagerSenior
Airbnb · GBP 72k-90k/yr
Location
London, UK
Workplace
On-site
Posted
04/11
A
Program Manager, Influencer Marketing
Atlys
Location
New Delhi, India +1 more
Workplace
On-site
Posted
04/11
Freelance Campaign Manager, Influencer Marketing, CPG (Europe) - Second European Language Essential
Kyra
Location
Berlin, Germany
Workplace
Remote
Posted
04/11
Account Director, Influencer Marketing (US, Fully Remote, ET Hours)Director
Kyra
Location
New York City, NY, US +5 more
Workplace
Remote
Posted
04/11
Campaign Manager, Influencer Marketing, CPG (UK)
Kyra
Location
London, UK
Workplace
Remote
Posted
04/11
Senior, Influencer Manager - Creative - US RemoteSenior
DEPT® · USD 85k-115k/yr
Location
United States
Workplace
Remote
Posted
03/11
Social & Influencer Marketing Manager, North (Benelux & Nordics)
Cricut
Location
Brussels, Belgium
Workplace
Remote
Posted
03/11
Influencer Marketing Specialist - Beauty Sector
SAMY
Location
Milan, Italy
Workplace
Hybrid
Posted
03/11
Senior Influencer Marketing Manager (m/w/d)Senior
Ogilvy
Location
Berlin, Germany
Workplace
On-site
Posted
03/11
Senior Influencer Marketing Manager (m/w/d)Senior
Ogilvy
Location
Düsseldorf, Germany
Workplace
On-site
Posted
03/11
Junior Influencer Marketing (m/f/d) | US MarketJunior
Yepoda
Location
Berlin, Germany
Workplace
On-site
Posted
02/11
Senior Influencer Marketing Manager (Performance)Senior
Ruby Labs
Location
Europe
Workplace
Remote
Posted
02/11
Senior Influencer Marketing Manager | US Market (m/f/d)Senior
Yepoda
Location
Berlin, Germany
Workplace
On-site
Posted
02/11
Praktikum Influencer Marketing DACH (w/m/d)
BRAINEFFECT
Location
Berlin, Germany
Workplace
On-site
Posted
01/11
Werkstudent*in Influencer Marketing (w/m/d)
BRAINEFFECT
Location
Berlin, Germany
Workplace
On-site
Posted
01/11
Influencer Marketing LeadLead
Krea
Location
San Francisco, CA, US
Workplace
On-site
Posted
30/10
Influencer Marketing Assistant (Freelance contributor)Junior
Wallbit
Location
Peru
Workplace
Remote
Posted
30/10
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