Brand Marketing Manager Jobs

80 live jobsContent Marketing & Brand

What does a Brand Marketing Manager do?

A Brand Marketing Manager owns the development and execution of a brand's positioning, visual identity, and messaging across channels. Day-to-day, they brief and guide creative teams, oversee campaign production from concept to launch, manage brand guidelines, collaborate with product and content teams to ensure consistency, and analyse campaign performance to refine strategy. They often commission or review UGC, paid, and organic content, and act as the internal guardian of brand voice and standards.

Key responsibilities

  • Develop and maintain brand positioning, messaging frameworks, and visual identity guidelines
  • Plan and execute integrated marketing campaigns across digital, social, and offline channels
  • Brief and manage creative teams, agencies, and freelancers on campaign deliverables
  • Oversee content production including UGC, video, copy, and design assets
  • Collaborate with product, sales, and comms teams to align brand messaging
  • Track and report on brand health metrics and campaign performance

Skills & tools

  • Brand strategy and positioning
  • Creative briefing and campaign management
  • Copywriting and brand voice development
  • Content marketing
  • UGC strategy
  • Social media marketing
  • Adobe Creative Suite or Canva
  • Project management tools (Asana, Monday.com)
  • Performance analytics (Google Analytics, Meta Ads Manager)
  • Cross-functional stakeholder management

How to become a Brand Marketing Manager

Education & background

Bachelor's degree in marketing, communications, or a related field; strong portfolio often weighted equally to formal qualifications

Career path

Progresses from Marketing Coordinator or Brand Specialist to Senior Brand Marketing Manager, Head of Brand, or Brand Director; can specialise in content, creative strategy, or audience growth

Salary

Median
$142K
USD/yr
Average
$142K
USD/yr
Minimum
$67K
USD/yr
Maximum
$210K
USD/yr
Based on 14 disclosed USD postings · Brand Marketing Manager, USD-disclosed
Full Brand Marketing Manager salary report →

33% of Brand Marketing Manager postings are remote. Remote Brand Marketing Manager jobs →

Brand Marketing Manager jobs

80 jobs
Senior Brand Marketing ManagerSenior
CircleCI · USD 128k-159k/yr
Location
San Francisco, CA, US
Workplace
On-site
Posted
16 hours ago
Lead brand marketing managerLead
WRITER · USD 141k-196k/yr
Location
New York City, NY, US
Workplace
Remote
Posted
03/11
[WEBTOON] Global Brand Marketing Manager
WEBTOON Entertainment Inc. (Wattpad & WEBTOON Family of Brands) · USD 90k-130k/yr
Location
El Segundo, CA, US
Workplace
On-site
Posted
03/11
Creative Marketing Manager
Liven
Location
Warsaw, Poland +2 more
Workplace
Remote
Posted
03/11
(Senior) Creative Marketing Manager (m/w/d)Senior
Sony Music Global Job Board
Location
Berlin, Germany
Workplace
On-site
Posted
03/11
(Senior) Creative Marketing Manager (m/w/d)Senior
Sony Music Entertainment Germany
Location
Berlin, Germany
Workplace
On-site
Posted
03/11
Brand Marketing Manager
Catena Operations Ltd.
Location
Gżira, Malta
Workplace
On-site
Posted
03/11
CREATIVE MARKETING COORDINATOR
Fischer Homes
Location
Erlanger, KY, US
Workplace
On-site
Posted
02/11
Brand Marketing Manager
Suspicious Antwerp
Location
Antwerp, Belgium
Workplace
On-site
Posted
30/10
Senior/Lead Creative Marketing Manager — RisoraLead
SKELAR
Location
Warsaw, Poland +1 more
Workplace
Remote
Posted
30/10
Brand Marketing LeadLead
Eli Health
Location
Montréal, Canada
Workplace
On-site
Posted
29/10
Brand Marketing Manager, Sports
Fashion Nova
Location
Beverly Hills, CA, US
Workplace
On-site
Posted
29/10
Seasonal Designer, Global Creative Marketing
The National Football League
Location
Inglewood, CA, US
Workplace
On-site
Posted
28/10
Creative Marketing Manager
Universe
Location
Warsaw, Poland +1 more
Workplace
Remote
Posted
28/10
Creative Marketing LeadLead
Weave · USD 140k-200k/yr
Location
San Francisco, CA, US
Workplace
On-site
Posted
28/10
Brand Marketing Manager (m/f/d)
Westwing Stores GmbH
Location
Munich, Germany
Workplace
On-site
Posted
27/10
Creative Marketing Intern - Performance CreativeIntern
Emergent Labs
Location
Bengaluru, India
Workplace
On-site
Posted
27/10
Trainee/Junior Creative Marketing Manager - LeaplyJunior
SKELAR
Location
Lviv, Ukraine
Workplace
On-site
Posted
27/10
Senior Brand Marketing ManagerSenior
Tin Can · USD 124k-156k/yr
Location
Seattle, WA, US
Workplace
On-site
Posted
26/10
Marketing Designer switch to Creative Marketing Manager
SKELAR
Location
Warsaw, Poland
Workplace
Remote
Posted
23/10
SMM switch to Creative Marketing Manager
SKELAR
Location
Warsaw, Poland
Workplace
Remote
Posted
23/10
Creative Marketing Manager
TENTENS Tech
Location
Warsaw, Poland
Workplace
Remote
Posted
22/10
Senior Brand Marketing Manager (f/m/x)Senior
AUTO1 Group
Location
Berlin, Germany
Workplace
On-site
Posted
22/10
Creative Marketing Manager
SKELAR
Location
Warsaw, Poland
Workplace
Remote
Posted
21/10
Creative Marketing Strategist- English Native
FeverUp
Location
Melbourne, Australia
Workplace
On-site
Posted
21/10
Page 1 / 4Next →

Employment type

Full-time58

Related & nearby

Tools Brand Marketing Managers use

All tools →
Get a job alert
Roles in Content Marketing & Brand1 of 6