Social Media Analyst Jobs
0 live jobsSocial Media
What does a Social Media Analyst do?
A Social Media Analyst monitors, measures, and interprets performance data across social media platforms to help brands understand what content resonates with their audiences. Day-to-day work involves pulling metrics from native platform analytics and third-party tools, building reports for stakeholders, identifying trends in audience behaviour, benchmarking against competitors, and translating data into actionable recommendations for content and campaign teams.
Key responsibilities
- Track and report on KPIs such as reach, engagement rate, impressions, follower growth, and conversions across platforms
- Build recurring and ad-hoc performance reports for internal stakeholders and clients
- Conduct competitor and industry benchmarking to contextualise brand performance
- Identify content trends and audience behaviour patterns to inform editorial strategy
- Monitor brand mentions and sentiment using social listening tools
- Collaborate with content creators and paid social teams to optimise campaigns based on data
Skills & tools
Education & background
Bachelor's degree in marketing, communications, statistics, or a related field; strong portfolio of analytical work often equally valued
Career path
Can progress to Senior Social Media Analyst, Social Media Strategy Manager, or broaden into broader Digital Analytics or Insights roles
No Social Media Analyst openings right now.
This role is on our radar, set an alert and we'll email you when one is posted.
Related & nearby
Get a job alert