Show Booker Jobs
What does a Show Booker do?
A Show Booker for a podcast is responsible for identifying and securing guests that align with the show's audience and editorial direction. They research potential guests, craft personalised outreach pitches, manage scheduling logistics, and brief both the host and guest ahead of recording. They maintain a pipeline of prospective interviewees, track outreach status, and often coordinate with publicists, agents, and PR teams to land timely or high-profile bookings. The role sits at the intersection of editorial judgement and relationship management, directly shaping the quality and variety of a show's content.
Key responsibilities
- Research and identify suitable podcast guests aligned with show themes and audience
- Write and send personalised outreach pitches to guests, publicists, and agents
- Manage a booking pipeline and track outreach, follow-ups, and confirmations
- Coordinate scheduling and logistics between guests, hosts, and production teams
- Prepare pre-interview briefs for both the host and the incoming guest
- Build and maintain relationships with PR contacts, talent agents, and publicists
Skills & tools
Education & background
No formal degree requirement; background in journalism, PR, talent coordination, or podcast production is common
Career path
Can progress to Senior Booker, Talent Producer, or Head of Content; may specialise in high-profile or niche-subject bookings