Summary of the Social Media Coordinator Co-op job at emnhealth

Social Media Coordinator Co-Op  

Location: Toronto, Ontario, Canada (in office 2-3 days/week) 

Co-op duration: 8 months 

Who We Are: 

Enhanced Medical Nutrition (EMN) is a transformative food-as-medicine company that develops medical food products to help patients prepare better and recover faster from surgery. Located in Toronto and originally based out of McMaster University, EMN’s medical food products are used by more than 200 surgeons at the world's leading institutions, such as Vancouver General Hospital, Mayo Clinic, and Hospital for Special Surgery. Driven by intellectual property and novel research, EMN has launched an innovative, patient-centric nutrition program to improve clinical outcomes and plans to scale it to over 1000 surgeons across North America in the next 2 years. EMN is a venture backed company led by a team of experienced entrepreneurs, medical professionals, and brand builders. 

The Role:  

EMN is seeking a creative, motivated, and detail-oriented Social Media Coordinator Co-op Student to join our growing team. Reporting to the VP of Marketing, you will support the development and execution of EMN’s social media and digital marketing initiatives across multiple platforms.
In collaboration with the EMN Team, you will help create engaging content, support brand awareness campaigns, assist with social media planning and analytics, monitor community engagement, and contribute to marketing projects that support patient education and surgeon engagement. This role is ideal for someone excited about healthcare marketing, storytelling, and building a modern brand in the life sciences space.
You will gain hands-on experience working cross-functionally with sales, marketing, operations, and leadership teams while helping support the continued growth of the ENROUTE® brand. 

About You:  

You are creative, organized, and eager to learn. You enjoy developing content, staying on top of social media trends, and finding new ways to engage audiences online. You are comfortable working in a fast-paced startup environment and enjoy collaborating with a team to bring ideas to life.
You have strong communication skills and an eye for detail, with an interest in healthcare, wellness, or nutrition marketing. Most importantly, you are proactive, adaptable, and excited to contribute to a growing company that is helping redefine patient support and perioperative care. 

Key Responsibilities: 

• Assist with the planning, creation, and scheduling of social media content across platforms including LinkedIn, Facebook, and YouTube. 

• Launch an Instagram account for the ENROUTE brand, including developing a unique strategy for this platform. 

• Support the development of graphics, captions, videos, and marketing materials aligned with EMN’s brand voice. 

• Monitor social media channels and assist with community engagement and audience interaction. 

• Help track and report on social media performance metrics, trends, and campaign effectiveness. 

• Collaborate with the marketing team on content calendars, campaigns, conferences, product launches, and brand initiatives. 

• Leverage graphic design skills to edit and customize printed assets for practice partners. 

• Support marketing, sales, and operations projects as needed to gain exposure to broader business functions. 

• Contribute creative ideas to help grow brand recognition and support EMN’s mission of improving patient care through nutrition. 

Your Skills and Experience: 

• Strong written and verbal communication skills. 

• Passion for social media, digital marketing, branding, and content creation. 

• Highly organized with the ability to manage multiple projects and deadlines. 

• Ability to adapt quickly in a fast-paced startup environment. 

• Comfortable working independently and collaboratively within a team. 

• Strong attention to detail and creative problem-solving skills. 

• Proficiency with Canva, Adobe Creative Suite, CapCut, and other content creation tools. 

• Familiarity with Microsoft Office suite (Outlook, PowerPoint, Excel). 

• Knowledge of social media platforms, trends, and analytics tools. 

Your Qualifications: 

• Currently enrolled in an undergraduate college or university program in marketing, communications, media, business, or a related field. 

• Experience managing social media accounts, creating content, or supporting marketing initiatives. 

• Graphic design and video editing experience. 

Our Benefits: 

At EMN, we believe employee success translates into the company's overall success. We offer a creative and friendly culture, endless challenges, and a supportive management structure. If you are looking for a fun and rewarding career, we look forward to hearing how you can help support EMN’s scale. 

• Competitive salary. 

• Flat hierarchy, you will be working with the C-suite directly. 

• Ongoing mentorship for personal development. 

Company Mission 
Building better outcomes through innovative, evidence-based nutrition. 

Company Vision 
To keep people moving. 

Company DEI Statement 
EMN is based in the multicultural heart of Toronto, Ontario, Canada. EMN is committed to promoting and supporting diversity, equity, and inclusion (DEI) within our sector and workplace. Workplace diversity, equity, and inclusivity result in a more robust team culture, improve organizational effectiveness, and enable us to serve our customers and community better. 

Regarding diversity, EMN is committed to improving the representation of all ages, ethnicities, races, cultures, abilities, gender identities, sexual orientations, and socioeconomic statuses, including those with intersecting identities. Furthermore, we strive to create a well-defined team culture that values and respects all identities. Lastly, aside from identity, EMN believes that a strong and diverse team includes various life experiences, education, hobbies, interests, skills, work, and communication styles. The above are identities, experiences, characteristics, and traits we value at EMN. EMN firmly believes that a diverse team that includes the contributions and perspectives of individuals allows us to live by our values.