Summary of the Senior PR Manager (DACH) – Parship & ElitePartner (all genders) job at PE Digital GmbH

Inhalte der Stellenbeschreibung

As Senior PR Manager (DACH) – Parship & ElitePartner (all genders) you are responsible for leading the strategic development and execution of PR and communications across the German-speaking markets. This role goes beyond day-to-day PR execution to shape how our brands Parship and ElitePartner show up in culture, driving narrative development, strengthening brand positioning, and building sustained visibility and relevance. 
This role is part of a highly collaborative, international Brand & Communications team within ParshipMeet Group’s matchmaking business unit, working closely with colleagues across DACH and the U.S. to drive a cohesive and integrated approach to communications. 

Minimum Qualifications and skills

• You bring at least 8 years of experience in PR or communications, ideally with consumer-facing brands  
• You have exceptional writing, messaging, and storytelling skills combined with strong media instincts  
• You have proven experience managing agencies and influencing senior stakeholders  
• You demonstrate a strong understanding of media, culture, and consumer behavior in the DACH region
• You are skilled at identifying trends and creating PR opportunities beyond traditional approaches  
• You have experience handling reactive communications and reputational topics  
• You are fluent in German and have professional proficiency in English (written and spoken) 
• You feel confident navigating executive environments and aligning cross-functional stakeholders  
• You ideally have experience in corporate communications, including executive visibility and reputation management, with exposure to stakeholder or shareholder communications 

What the role is about

• You lead and evolve PR & Communications strategy for Parship and ElitePartner across DACH, strengthening brand positioning, messaging, and spokesperson profiles  
• You drive high-impact storytelling and proactive media coverage, leveraging cultural trends, campaigns, product developments, studies, and data insights to create compelling narratives  
• You own media relations in Germany and oversee PR across DACH and additional markets (e.g., NL/BE), exploring innovative formats and channels  
• You partner with senior leadership to build thought leadership, enhance executive visibility, and lead corporate, reactive, and crisis communications  
• You manage PR agencies and cross-functional stakeholders, align teams on communication priorities, and drive performance through clear metrics, insights, and optimization 

We look forward to receiving your application and kindly ask you to submit your CV in English.

At ParshipMeet, we help millions of people around the globe meet, date, and fall in love. We want our teams to be as diverse as our customer base. Constantly adding new perspectives is key to our success. We will never judge anyone by age, sex, family background, color of skin, religious beliefs nor sexual orientation. For us, it’s all about skills, competencies, and you as a human being!