Summary of the Senior Copywriter (UAE National) job at tabby

Key Responsibilities

• Write high-impact, on-brand copy for ongoing marketing campaigns across multiple channels from product launches to activations
• Translate complex financial products into simple, clear and engaging messaging that customers instantly understand
• Bring creativity and personality to financial copy, making money feel approachable and aligned with Tabby’s tone
• Craft compelling in-app notifications that drive engagement, actions, and product discovery
• Stay up to date with product marketing trends, money app content and customer engagement best practices, applying insights to optimize performance
• Collaborate closely with designers, marketers and product teams to ensure messaging and visuals work together seamlessly

Skills, Knowledge & Expertise

• You have 3-4 years of experience in English copywriting, preferably within a fintech, bank, e-commerce, or tech environment.
• You’re a creative thinker with a knack for turning complex topics into simple, everyday content that helps and delights customers at the same time
• You have a solid understanding of writing for different digital platforms (Emails, Push Notifications, in-app).
• You can collaborate with designers and marketing teams to ensure cohesive campaign execution.
• You’re highly organized, detail-oriented, and can manage multiple projects under tight deadlines.
• You understand the importance of data and can adapt copy based on performance metrics to optimize results.