Summary of the Marketing and Communications Manager job at Sika AG

Company Description

Sika is a highly successful, Swiss multinational company and a leading supplier of high-performance construction solutions, renowned for innovation, technical expertise, and quality. We have been in business for 100+ years.

Job Description

• Reporting to the General Manager, you will lead the development and execution of Sika New Zealand’s marketing and communications strategy.
• You will oversee brand management, customer communications, digital marketing, campaigns, events, market analysis and team leadership.
• You will work closely with our sales, specification and target market teams to support growth initiatives, strengthen customer relationships and identify new market opportunities.
• After initial training you will have the option to work remotely one day each week.

Key Responsibilities

• Develop and execute Sika New Zealand's customer engagement, communications and demand generation strategy to support business growth and market share objectives.
• Lead and protect the Sika brand across all touchpoints.
• Build, strengthen and protect the Sika brand across all customer, employee and market touchpoints.
• Drive customer engagement and demand generation initiatives that support sales growth, customer retention and market development.
• Lead Sika NZ's digital marketing strategy, including digital channels, customer journeys, analytics and marketing effectiveness.
• Develop and deliver integrated marketing campaigns that support strategic growth priorities, new product introductions and target market initiatives.
• Working closely with Target Market Managers and the Technical Information Manager, ensure technical information is effectively positioned and communicated to drive customer engagement and business growth.
• Provide market intelligence and customer insights to support business planning, strategic decision-making and identification of growth opportunities.
• Develop customer engagement programs and market-facing initiatives, including events, conferences and exhibitions, to strengthen customer relationships, increase brand awareness and support business growth.
• Establish marketing performance measures and reporting frameworks to evaluate return on investment and drive continuous improvement.
• Lead, mentor and develop the Marketing team.

Qualifications

• Proven experience in a senior marketing leadership role.
• Strong strategic marketing and commercial acumen.
• Experience with digital marketing, analytics and campaign management.
• Excellent stakeholder engagement and communication skills.
• Demonstrated people leadership experience.

Additional Information

What we offer

• Senior leadership opportunity with significant business impact.
• Lead the marketing function for a globally recognised brand.
• Supportive and collaborative culture.
• Professional development opportunities.
• Competitive salary and bonus package, health and income protection insurance.

Apply Now

If you are a marketing professional who thrives on strategy, leadership, and delivering measurable business outcomes, we would love to hear from you.  Apply today via our Careers Job Gateway website.

Applicants for this position should have NZ citizenship, residency or a valid work visa. The successful applicant must pass a pre-employment drugs test.

We offer competitive salaries, aligned with local market benchmarks and the specific scope and responsibilities of each role. Compensation is determined based skills relevant to the position, education and/or training.  We are committed to fair and equitable pay practices in accordance with applicable laws and regulations.