Brand Manager Jobs

177 live jobsMarketing Leadership & Ops

What does a Brand Manager do?

A Brand Manager is responsible for defining and executing the strategy for one or more brands, ensuring consistent positioning across all consumer and trade touchpoints. Day-to-day work spans market and competitor analysis, briefing creative and media agencies, managing campaign timelines and budgets, coordinating with sales and product teams, and tracking brand health metrics. In regulated sectors such as pharma or medical aesthetics, the role also involves navigating compliance and medical-legal review processes. Across industries, from FMCG to fashion to oncology, the Brand Manager acts as the internal champion for the brand, translating business objectives into actionable marketing plans.

Key responsibilities

  • Develop and own the annual brand plan, including positioning, messaging, and go-to-market strategy
  • Brief and manage external agencies for creative, media, and PR campaigns
  • Monitor brand performance KPIs and report on campaign effectiveness
  • Manage brand budgets and track spend against forecasts
  • Coordinate cross-functionally with sales, medical, regulatory, and product teams
  • Conduct market research and competitor analysis to identify opportunities and threats

Skills & tools

  • Brand strategy and positioning
  • Campaign planning and execution
  • Budget management
  • Market and competitor analysis
  • Agency briefing and management
  • Consumer and customer insights
  • Cross-functional stakeholder coordination
  • Brand tracking and performance reporting
  • Marketing mix (ATL/BTL/digital)

How to become a Brand Manager

Education & background

Bachelor's degree in marketing, business, or a related field; MBA common at senior levels in pharma and FMCG

Career path

Junior Brand Manager → Brand Manager → Senior Brand Manager → Group Brand Manager → Head of Brand / Marketing Director

Salary

Median
$155K
USD/yr
Average
$163K
USD/yr
Minimum
$59K
USD/yr
Maximum
$367K
USD/yr
Based on 33 disclosed USD postings · Brand Manager, USD-disclosed
Full Brand Manager salary report →

14% of Brand Manager postings are remote. Remote Brand Manager jobs →

Brand Manager jobs

177 jobs
Assistant Brand ManagerJunior
Mable
Location
Sydney, Australia +2 more
Workplace
On-site
Posted
20/07
Senior Manager , Brand Management & Public RelationsSenior
Acceldata
Location
Campbell, CA, US
Workplace
On-site
Posted
20/07
Head of Brand Design (x/f/m)Head
Doctolib
Location
Berlin, Germany +1 more
Workplace
On-site
Posted
20/07
Brand Manager, REIGN
Monster Energy · USD 86k-115k/yr
Location
Corona, CA, US
Workplace
On-site
Posted
17/07
Allergan Aesthetics Associate Brand Manager Junior
AbbVie
Location
Riyadh, Saudi Arabia
Workplace
On-site
Posted
17/07
Senior Staff Brand ManagerSenior
PlayStation Global · USD 192k-288k/yr
Location
Los Angeles, CA, US
Workplace
On-site
Posted
16/07
Brand Manager, Remote
Aledade · USD 115k-135k/yr
Location
Bethesda, MD, US +3 more
Workplace
Remote
Posted
16/07
Brand Management InternIntern
Parfumado · EUR 5k/yr
Location
Amsterdam, Netherlands
Workplace
On-site
Posted
16/07
Head of Brand / Brand LeadHead
Thndr
Location
Cairo, Egypt
Workplace
Remote
Posted
16/07
Brand Manager BE/FR/LU
HG International b.v. · EUR 43k-55k/yr
Location
Gent, Belgium
Workplace
On-site
Posted
16/07
Brand Manager Parkinson (all genders)
AbbVie
Location
Wiesbaden, Germany
Workplace
On-site
Posted
16/07
Associate Brand Manager Parkinson (all genders)Junior
AbbVie
Location
Wiesbaden, Germany
Workplace
On-site
Posted
16/07
Manager, Marketing & Brand Management
EnergyX
Location
Austin, TX, US
Workplace
On-site
Posted
16/07
Brand Manager – Campari Portfolio
Richmond Marketing
Location
Dublin, Ireland
Workplace
On-site
Posted
16/07
Brand Manager, PriorityPet Urgent Care (Remote)
Alliance Animal Health
Location
Charlotte, NC, US
Workplace
Remote
Posted
15/07
M
Head of Brand & Growth - MT positie - Interim/freelance/vast (contract vorm ondergeschikt aan persoon)Head
MarleenKookt
Location
Duivendrecht, Netherlands
Workplace
On-site
Posted
15/07
Senior Brand ManagerSenior
hipages Group
Location
Sydney, Australia
Workplace
On-site
Posted
15/07
Brand Manager
Showpo
Location
Sydney, Australia
Workplace
On-site
Posted
14/07
Praktikum im internationalen Brand Management
Bosch Group
Location
Wernau (Neckar), Germany +1 more
Workplace
On-site
Posted
14/07
A
Werkstudent (m/w/d) Brand Management, Schwerpunkt Brand Protection
ATLAS
Location
Frankfurt am Main, Germany
Workplace
On-site
Posted
10/07
Senior Lead, Brand Management, Partnerships and Alliances, AmericasLead
Sandisk
Location
Milpitas, CA, US
Workplace
On-site
Posted
09/07
Associate Brand Manager, IMCJunior
SharkNinja · USD 61k-129k/yr
Location
Needham, MA, US
Workplace
On-site
Posted
09/07
Senior Brand Manager - AcquisitionSenior
Ubisoft
Location
Paris, France
Workplace
On-site
Posted
09/07
Head of BrandHead
Changing Lives Productions LLC
Location
Burbank, CA, US
Workplace
On-site
Posted
09/07
Golden State Cider - Marketing Brand Manager
Golden State Cider · USD 98k-130k/yr
Location
Workplace
On-site
Posted
08/07

Seniority mix

Employment type

full time109
contract4
intern1
part time1

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