Brand Manager Jobs

160 live jobsMarketing Leadership & Ops

What does a Brand Manager do?

A Brand Manager is responsible for defining and executing the strategy for one or more brands, ensuring consistent positioning across all consumer and trade touchpoints. Day-to-day work spans market and competitor analysis, briefing creative and media agencies, managing campaign timelines and budgets, coordinating with sales and product teams, and tracking brand health metrics. In regulated sectors such as pharma or medical aesthetics, the role also involves navigating compliance and medical-legal review processes. Across industries, from FMCG to fashion to oncology, the Brand Manager acts as the internal champion for the brand, translating business objectives into actionable marketing plans.

Key responsibilities

  • Develop and own the annual brand plan, including positioning, messaging, and go-to-market strategy
  • Brief and manage external agencies for creative, media, and PR campaigns
  • Monitor brand performance KPIs and report on campaign effectiveness
  • Manage brand budgets and track spend against forecasts
  • Coordinate cross-functionally with sales, medical, regulatory, and product teams
  • Conduct market research and competitor analysis to identify opportunities and threats

Skills & tools

  • Brand strategy and positioning
  • Campaign planning and execution
  • Budget management
  • Market and competitor analysis
  • Agency briefing and management
  • Consumer and customer insights
  • Cross-functional stakeholder coordination
  • Brand tracking and performance reporting
  • Marketing mix (ATL/BTL/digital)

Education & background

Bachelor's degree in marketing, business, or a related field; MBA common at senior levels in pharma and FMCG

Career path

Junior Brand Manager → Brand Manager → Senior Brand Manager → Group Brand Manager → Head of Brand / Marketing Director

Salary

Median
$138K
USD/yr
Average
$146K
USD/yr
Minimum
$60K
USD/yr
Maximum
$300K
USD/yr
Based on 24 disclosed USD postings · Brand Manager, USD-disclosed
Full Brand Manager salary report →

Brand Manager jobs

161 jobs
Brand Manager
Entain
Location
Gibraltar, Gibraltar
Workplace
On-site
Salary
Not disclosed
Posted
32 minutes ago
Field Brand Manager
AbbVie
Location
Stockholm, Sweden
Workplace
On-site
Salary
Not disclosed
Posted
6 hours ago
D
Group Brand Manager - Mintop
Dr Reddy's Laboratories Limited
Location
Hyderabad, India
Workplace
On-site
Salary
Not disclosed
Posted
9 hours ago
Head of Brand Marketing
pigment
Location
San Francisco, CA, US +1 more
Workplace
On-site
Seniority
head
Salary
Not disclosed
Posted
23 hours ago
Brand Manager
JACOBS DOUWE EGBERTS
Location
Ataşehir, Türkiye +1 more
Workplace
On-site
Salary
Not disclosed
Posted
17/06
International Brand Manager
HG International b.v.
Location
Essex, MD, US +1 more
Workplace
On-site
Salary
GBP 42k-55k/yr
Posted
17/06
Senior Brand Manager - MW (12 month FTC)
ASOS
Location
London, UK
Workplace
On-site
Seniority
senior
Salary
Not disclosed
Posted
17/06
Praktikant:in Brand Management | Billa Eigenmarken JA! NATÜRLICH, BILLA BIO, VEGAVITA
REWE International Dienstleistungsgesellschaft m.b.H
Location
Wiener Neudorf, Austria
Workplace
On-site
Salary
Not disclosed
Posted
17/06
Meewerkstage Marketing Brand Management Retail
JACOBS DOUWE EGBERTS
Location
Utrecht, Netherlands
Workplace
On-site
Salary
Not disclosed
Posted
17/06
Vice President – Global Brand Management & Guest Experience TRIBE, JO&JOE & Greet (F/M/X)
AccorHotel
Location
Issy-les-Moulineaux, France
Workplace
On-site
Seniority
vp
Salary
Not disclosed
Posted
17/06
Brand Manager, Neuroscience (New created position)
AbbVie
Location
Seoul, South Korea
Workplace
On-site
Salary
Not disclosed
Posted
17/06
Junior Brand Manager Krombacher (m/w/d)
Krombacher
Location
Kreuztal, Germany
Workplace
On-site
Seniority
junior
Salary
Not disclosed
Posted
17/06
Brand Manager
unybrands
Location
Venezuela
Workplace
On-site
Salary
Not disclosed
Posted
16/06
Brand Manager, Portfolio & Insights
Red Bull
Location
Istanbul, Türkiye
Workplace
On-site
Salary
Not disclosed
Posted
16/06
Associate Brand Manager Hämatologie (all genders)
AbbVie
Location
Wiesbaden, Germany
Workplace
On-site
Seniority
junior
Salary
Not disclosed
Posted
16/06
Associate Brand Manager or Brand Manager, Gastroenterology, Immunology
AbbVie
Location
Minato City, Japan +1 more
Workplace
On-site
Seniority
junior
Salary
Not disclosed
Posted
16/06
Brand Manager Cluster North LATAM – Allergan Aesthetics
AbbVie
Location
Bogotá, Colombia
Workplace
On-site
Salary
Not disclosed
Posted
15/06
Brand Manager
Entain
Location
London, UK
Workplace
On-site
Salary
Not disclosed
Posted
15/06
D
Group Brand Manager - Argus (Onco)
Dr Reddy's Laboratories Limited
Location
Hyderabad, India
Workplace
On-site
Salary
Not disclosed
Posted
15/06
Brand Manager, Oncology
AbbVie
Location
Sydney, Australia
Workplace
On-site
Salary
Not disclosed
Posted
15/06
Junior Brand Manager (m/w/d) ültje
Intersnack Deutschland SE
Location
Köln, Germany
Workplace
On-site
Seniority
junior
Salary
Not disclosed
Posted
15/06
Head of Brand Marketing
pigment
Location
London, UK +1 more
Workplace
On-site
Seniority
head
Salary
Not disclosed
Posted
12/06
Brand Manager
pmacanada
Location
Oakville, Canada
Workplace
On-site
Salary
Not disclosed
Posted
12/06
Talent Brand Manager
hadrian-automation
Location
Los Angeles, CA, US
Workplace
On-site
Salary
Not disclosed
Posted
11/06
R
Ecommerce Head of Brand & Marketing
Reach plc
Location
United Kingdom
Workplace
Remote
Seniority
head
Salary
Not disclosed
Posted
11/06
Page 1 / 7

Seniority mix

Head30
Junior26
Senior9
Lead8
Director5
Intern2
VP2

Employment type

full time94
intern2
contract1

Related & nearby

Get a job alert
Roles in Marketing Leadership & Ops1 of 7