Brand Manager Jobs
224 live jobsMarketing Leadership & Ops
What does a Brand Manager do?
A Brand Manager is responsible for defining and executing the strategy for one or more brands, ensuring consistent positioning across all consumer and trade touchpoints. Day-to-day work spans market and competitor analysis, briefing creative and media agencies, managing campaign timelines and budgets, coordinating with sales and product teams, and tracking brand health metrics. In regulated sectors such as pharma or medical aesthetics, the role also involves navigating compliance and medical-legal review processes. Across industries, from FMCG to fashion to oncology, the Brand Manager acts as the internal champion for the brand, translating business objectives into actionable marketing plans.
Key responsibilities
- Develop and own the annual brand plan, including positioning, messaging, and go-to-market strategy
- Brief and manage external agencies for creative, media, and PR campaigns
- Monitor brand performance KPIs and report on campaign effectiveness
- Manage brand budgets and track spend against forecasts
- Coordinate cross-functionally with sales, medical, regulatory, and product teams
- Conduct market research and competitor analysis to identify opportunities and threats
Skills & tools
How to become a Brand Manager
Education & background
Bachelor's degree in marketing, business, or a related field; MBA common at senior levels in pharma and FMCG
Career path
Junior Brand Manager → Brand Manager → Senior Brand Manager → Group Brand Manager → Head of Brand / Marketing Director
Salary
Median
$150K
USD/yr
Average
$157K
USD/yr
Minimum
$59K
USD/yr
Maximum
$367K
USD/yr
Based on 45 disclosed USD postings · Brand Manager, USD-disclosed
15% of Brand Manager postings are remote. Remote Brand Manager jobs →
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Brand Manager jobs
224 jobs
Brand Manager, Campaign
NICE
Location
Hoboken, NJ, US
Workplace
On-site
Posted
21 hours ago
Brand Manager
AbbVie
Location
North Chicago, IL, US
Workplace
Hybrid
Posted
21 hours ago
Brand Manager (m/w/d)
Zeal Network
Location
Hamburg, Germany
Workplace
Remote
Posted
06/11
Senior Brand Manager (m/w/d)Senior
Zeal Network
Location
Hamburg, Germany
Workplace
Remote
Posted
06/11
(Senior) Brand ManagerSenior
nahc.io
Location
Hong Kong SAR China
Workplace
On-site
Posted
06/11
Principal I, Brand Management (Fresh Ambient) [L6-I]Lead
Coupang Internal
Location
Seoul, South Korea
Workplace
On-site
Posted
06/11
[쿠팡] 로켓배송 직매입 Brand Management/MD (쌀/잡곡)
Coupang
Location
Seoul, South Korea
Workplace
On-site
Posted
06/11
C
Sr. Brand ManagerSenior
Chime Financial, Inc · USD 133k-185k/yr
Location
San Francisco, CA, US
Workplace
On-site
Posted
06/11
Head of BrandHead
Wellhub · USD 143k-178k/yr
Location
New York, US
Workplace
Hybrid
Posted
05/11
Associate Brand Manager Parkinson Junior
AbbVie
Location
Madrid, Spain
Workplace
Hybrid
Posted
05/11
Global Brand Manager (m/w/d)
BEUMER Group
Location
Beckum, Germany
Workplace
Hybrid
Posted
05/11
Head of Brand Partnerships- Middle East & AfricaHead
FeverUp
Location
Dubai, United Arab Emirates
Workplace
On-site
Posted
05/11
Brand Manager, Parkinson's Disease
AbbVie
Location
Minato City, Japan
Workplace
Hybrid
Posted
05/11
Head of Brand & MarketingHead
TerraFirma
Location
Austin, TX, US
Workplace
On-site
Posted
04/11
Senior Brand Manager (12-Month Fixed Term Contract) Senior
Gousto
Location
London, UK
Workplace
Hybrid
Posted
04/11
R
Senior Brand ManagerSenior
Relevent Football Partners
Location
London, UK
Workplace
On-site
Posted
04/11
Head of Brand & Marketing DACH (w/m/d)Head
KoRo
Location
Berlin, Germany
Workplace
Remote
Posted
04/11
(Senior) Brand ManagerSenior
AbbVie
Location
Shanghai, China
Workplace
Hybrid
Posted
04/11
Brand Manager
Avery Dennison
Location
Beijing, China
Workplace
On-site
Posted
04/11
Social and Talent Brand Manager
Nooks
Location
San Francisco, CA, US
Workplace
Remote
Posted
03/11
Brand Manager - Emerging Markets
The Vita Coco Company
Location
London, UK
Workplace
On-site
Posted
03/11
Brand Manager Gastroenterology
AbbVie
Location
Riga, Latvia
Workplace
On-site
Posted
03/11
BRAND MANAGER – DAIRY | ASPROPYRGOS, ATTICA
Kri Kri
Location
Attica
Workplace
Hybrid
Posted
03/11
Brand Manager
AbbVie
Location
Shanghai, China
Workplace
Hybrid
Posted
03/11
(Senior) Brand ManagerSenior
AbbVie
Location
Shanghai, China
Workplace
Hybrid
Posted
03/11
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