Brand Manager Jobs

214 live jobsMarketing Leadership & Ops

What does a Brand Manager do?

A Brand Manager is responsible for defining and executing the strategy for one or more brands, ensuring consistent positioning across all consumer and trade touchpoints. Day-to-day work spans market and competitor analysis, briefing creative and media agencies, managing campaign timelines and budgets, coordinating with sales and product teams, and tracking brand health metrics. In regulated sectors such as pharma or medical aesthetics, the role also involves navigating compliance and medical-legal review processes. Across industries, from FMCG to fashion to oncology, the Brand Manager acts as the internal champion for the brand, translating business objectives into actionable marketing plans.

Key responsibilities

  • Develop and own the annual brand plan, including positioning, messaging, and go-to-market strategy
  • Brief and manage external agencies for creative, media, and PR campaigns
  • Monitor brand performance KPIs and report on campaign effectiveness
  • Manage brand budgets and track spend against forecasts
  • Coordinate cross-functionally with sales, medical, regulatory, and product teams
  • Conduct market research and competitor analysis to identify opportunities and threats

Skills & tools

  • Brand strategy and positioning
  • Campaign planning and execution
  • Budget management
  • Market and competitor analysis
  • Agency briefing and management
  • Consumer and customer insights
  • Cross-functional stakeholder coordination
  • Brand tracking and performance reporting
  • Marketing mix (ATL/BTL/digital)

How to become a Brand Manager

Education & background

Bachelor's degree in marketing, business, or a related field; MBA common at senior levels in pharma and FMCG

Career path

Junior Brand Manager → Brand Manager → Senior Brand Manager → Group Brand Manager → Head of Brand / Marketing Director

Salary

Median
$135K
USD/yr
Average
$149K
USD/yr
Minimum
$59K
USD/yr
Maximum
$367K
USD/yr
Based on 49 disclosed USD postings · Brand Manager, USD-disclosed
Full Brand Manager salary report →

16% of Brand Manager postings are remote. Remote Brand Manager jobs →

Brand Manager jobs

214 jobs
Global Brand Management & Guest Experience Apprentice — Swissôtel & Grand Mercure — Apprenticeship F/M/X
AccorHotel
Location
Issy-les-Moulineaux, France
Workplace
Hybrid
Posted
25/09
Assistant Brand Management Global & Expérience Client — Swissôtel & Grand Mercure — Alternance F/H/X Junior
AccorHotel
Location
Issy-les-Moulineaux, France
Workplace
Hybrid
Posted
25/09
Brand Manager - LEAD NL ( M/F/H )Lead
EVERIENCE
Location
Amsterdam, Netherlands
Workplace
On-site
Posted
25/09
Head of Brand Marketing (EMEA)Head
Minor Figures
Location
EMEA
Workplace
On-site
Posted
25/09
Head of Brand and MarketingHead
venn
Location
Toronto, Canada
Workplace
On-site
Posted
25/09
D
Brand Manager - International Markets
Dr Reddy's Laboratories Limited
Location
Hyderabad, India
Workplace
On-site
Posted
25/09
(Senior) Brand ManagerSenior
nahc.io
Location
Hong Kong SAR China
Workplace
On-site
Posted
25/09
Brand Manager
VML
Location
Jakarta, Indonesia
Workplace
On-site
Posted
25/09
H
Associate Brand Manager, Preschool & Fashion Global Brand TeamJunior
Hasbro · USD 77k-115k/yr
Location
Boston, MA, US
Workplace
On-site
Posted
24/09
Brand Manager Assistant - Stage (6 mois) Janvier 2027 (F/H/NB)Junior
Ubisoft
Location
Paris, France
Workplace
On-site
Posted
24/09
Brand Manager - UNO & Games
Mattel
Location
Frankfurt am Main, Germany
Workplace
On-site
Posted
24/09
Head of Brand Marketing Head
goodlord
Location
London, UK
Workplace
Remote
Posted
24/09
Head of Brand (Relocation to Milan)Head
Satispay · EUR 65k/yr
Location
Paris, France
Workplace
Remote
Posted
24/09
Head of Brand (Relocation to Milan)Head
Satispay · EUR 65k/yr
Location
London, UK
Workplace
Remote
Posted
24/09
Head of Brand (Relocation to Milan)Head
Satispay · EUR 65k/yr
Location
Amsterdam, Netherlands
Workplace
Remote
Posted
24/09
Head of Brand (Relocation to Milan)Head
Satispay · EUR 65k/yr
Location
Berlin, Germany
Workplace
Remote
Posted
24/09
Head of BrandHead
Satispay · EUR 65k/yr
Location
Milan, Italy
Workplace
Remote
Posted
24/09
Assistant Brand ManagerJunior
Timeless Medical Systems
Location
—
Workplace
On-site
Posted
24/09
Associate Brand ManagerJunior
OLIPOP · USD 92k-115k/yr
Location
Remote
Workplace
Remote
Posted
23/09
Head of BrandHead
Teal Health · USD 160k-200k/yr
Location
United States
Workplace
Remote
Posted
23/09
Sr. Associate Brand Manager – US MadeGoodSenior
Riverside Natural Foods Ltd. · USD 105k-124k/yr
Location
Chicago, IL, US
Workplace
On-site
Posted
23/09
Head of Brand Strategy and GovernanceHead
EQ Bank
Location
Toronto, Canada
Workplace
Hybrid
Posted
23/09
D
Brand Manager
Dr Reddy's Laboratories Limited
Location
Mumbai, India
Workplace
On-site
Posted
23/09
Regional Brand Manager - Action Figures & Preschool
Mattel
Location
Slough, UK
Workplace
On-site
Posted
23/09
R
Brand Manager - Daily Express
Reach plc
Location
London, UK
Workplace
Hybrid
Posted
22/09
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Seniority mix

Employment type

full time123
contract4
intern2

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