Summary of the Social Media Executive job at sigmaworld

Department: Marketing
Location: Balzan, Malta
Employment Type: Full-time

About SiGMA Group (Sigma Word)

Founded in 2014 and headquartered in Malta, SiGMA Group now employs over 250 professionals across six global offices, including Malta, Cyprus, Serbia, Armenia, São Paulo and Manila. SiGMA is a global leader in gaming, emerging tech, affiliate marketing, events, and media, best known for its marquee summits like SiGMA Malta and iGaming Academy. The company’s culture champions inclusivity, sustainability, collaboration, and philanthropic impact under its SiGMA Foundation initiative

About the Role

We are looking for a Social Media Executive to be the hands-on engine behind our social presence and our community. This is an execution-focused role that blends day-to-day publishing with live community engagement. You will keep our channels active, our audience talking, and our content flowing, working closely with the Social Media Managers and Community Managers to bring the wider strategy to life.

This is a great fit for someone early in their social media career who wants to build broad, practical experience across content, engagement, and community in a fast-moving global brand. You will learn by doing, with the support of an experienced team and clear direction from senior managers.

The ideal candidate is energetic, naturally online, and genuinely curious about platforms and trends. You are comfortable scheduling a week of posts in the morning, replying to comments and DMs through the day, and spotting a trend worth jumping on by the evening.

Responsibilities

Content Publishing and Scheduling

• Schedule and publish posts, stories, and reels across platforms including Instagram, Facebook, LinkedIn, TikTok, X, Telegram, BlueSky, Threads, and YouTube, following the content calendar set by the Social Media Managers.
• Keep every channel active, consistent, and on-brand, making sure nothing goes dark.
• Carry out daily checks across all channels, so posts go live on time and display correctly.

Community Engagement and Moderation

• Respond to comments, DMs, and mentions in a timely, on-brand, and human way, sparking conversation and making members feel seen.
• Moderate community spaces, remove spam and bad actors quickly, and keep discussions safe and welcoming.
• Follow community guidelines and escalate sensitive issues, complaints, or potential PR situations to senior team members.

Content Creation and Editing

• Create lightweight, on-brand assets using tools such as Canva, CapCut, or similar.
• Edit short videos and reels, format graphics, and write clear, engaging captions adapted to each platform.
• Capture simple content on the ground at events and around the office to keep channels fresh.

Trendspotting and Listening

• Monitor trends, formats, sounds, and conversations daily, and flag relevant opportunities to the team.
• Track competitor activity and surface user-generated content worth amplifying.
• Keep an ear on brand sentiment and report anything notable to senior managers.

Campaign and Team Support

• Support the rollout of organic and paid social campaigns under the direction of the Social Media Managers.
• Coordinate assets and timings with the content, design, and wider marketing teams.
• Help adapt key campaign messages into platform-native language.

Reporting

• Pull weekly performance numbers such as reach, engagement, and growth across channels.
• Help compile clear, simple reports and flag what is performing well and what is not.

Event Support

• Provide live social coverage at in-person events, posting in real time and engaging with attendees online.
• Act as a familiar, friendly presence for community members and help support on-site meetups and gatherings.

Requirements

Experience

• 1 to 2 years of experience in social media, community management, content creation, or a closely related role, including internships.
• Hands-on experience publishing and engaging on major social platforms, whether personally or professionally.
• Interest in or exposure to iGaming, fintech, blockchain, technology, media, events, or entertainment is a plus.

Skills

• Strong written communication in English, with the ability to adapt tone and style across different platforms and audiences.
• Confident and comfortable across all major social and chat platforms, with a solid grasp of how each one works.
• Basic content creation and editing skills using tools such as Canva, CapCut, or Adobe Express.
• Organised and reliable, able to manage a publishing schedule and keep multiple channels on track.
• Good interpersonal skills, high emotional intelligence, and a level head for moderation and difficult conversations.
• Comfortable working with basic numbers and turning them into simple, useful reporting.

Additional languages are an advantage given our global audience.

Why Join SiGMA Group

• Join a globally established brand delivering industry-leading events
• Work with international teams across multiple market
• Hybrid setup (1 day WFH) and flexible hours
• Work abroad up to 6 weeks per year (fully covered)
• Birthday leave and additional perks
• Access to 100+ courses via iGaming Academy