Summary of the Intern - Repeat Marketing: CRM & Email Marketing job at Kensington

Kensington Tours is seeking a detail-oriented and technically skilled CRM & Email Marketing Intern to support the execution of our 2027 Repeat Client Strategy. This is a hands-on role focused on building, quality assurance (QA), and deployment of incremental email flows and one-time sends designed to deepen client loyalty and drive repeat travel.
The successful candidate will play a key role in launching new email journeys that support our loyalty program — including communications around exclusive client events and milestone gifting for clients who have taken multiple trips with Kensington.

What You'll Do
• Build and configure email flows and one-time sends in HubSpot CRM in partnership with the Integrated Marketing team
• QA all email campaigns prior to deployment — reviewing for segmentation accuracy, personalization tokens, formatting, links, and send logic
• Support the launch of loyalty program email journeys, including exclusive event invitations and milestone gifting communications
• Ensure proper contact segmentation and tagging within HubSpot to support accurate targeting
• Coordinate with the Integrated Marketing team, who will lead creative development, to bring email assets through to deployment
• Monitor post-send reporting and compile performance data for key stakeholders
• Maintain organized campaign documentation and naming conventions within HubSpot

What We're Looking For
• Currently enrolled in or recently completed a degree in Marketing, Communications, Business, or a related field
• Hands-on experience with HubSpot CRM — familiarity with workflows, lists, and campaign tools is required
• Strong attention to detail with a methodical approach to QA and testing
• Ability to manage multiple tasks and deadlines in a fast-paced environment
• Clear communicator who can collaborate effectively across teams
• Interest in luxury travel, customer loyalty, or CRM marketing is a plus

What You'll Gain
• Direct experience executing a high-visibility loyalty strategy for a leading luxury travel brand
• Exposure to CRM best practices, email lifecycle marketing, and loyalty program development
• Collaboration with senior marketing and strategy teams
• A portfolio of deployed campaigns to showcase real-world impact
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We are committed to providing employment accommodation in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act. If you require accommodation due to a disability at any stage of our hiring process, please advise us when completing your application.