Summary of the Senior Copywriter (B2B) - Donut Studios job at New Engen, Inc.

WHY DONUT STUDIOS?

At New Engen, we help brands grow, not just bigger, but smarter. We’re a digital marketing agency that drives meaningful impact across the entire customer journey by integrating media, creative, analytics, influencer, and retail strategies into performance-driven campaigns.

Donut Studios is our in-house creative studio, purpose-built to craft high-performing, platform-native, and digital content for the world’s most ambitious brands. As a key part of New Engen’s suite of specialized solutions, alongside offerings like the Acorn Creator Suite - Donut Studios helps unlock breakthrough creative that drives results, fast.

We’re a collaborative group of strategists, content creators, copywriters, editors, designers, account managers, and more who are all in on helping brands, and each other, thrive. We work hard, stay humble, and build with purpose.

WHAT YOU’LL DO

We're looking for a Senior B2B Copywriter to join Donut Studios and help shape content for one of our largest enterprise B2B clients. You'll transform complex technical ideas into clear, compelling content that connects with both technical practitioners and executive audiences. This is more than an execution role, you'll bring strategic thinking, strong editorial instincts, and a point of view that elevates every piece of content you create.

Write Content That Moves People
Create and edit high-impact B2B content, including white papers, thought leadership, solution briefs, case studies, and editorial articles, that informs, inspires, and drives action.

Simplify the Complex
Translate technical topics like cloud infrastructure, AI/ML, developer tools, and enterprise technology into clear, engaging copy without sacrificing depth or accuracy.

Bring Strategy to Life
Partner closely with the Lead Content Strategist to transform messaging frameworks and content strategies into compelling creative that supports business objectives.

Elevate Every Deliverable
Maintain consistency across our clients brand voice, messaging architecture, and editorial standards while delivering polished, high-quality work at scale.

Collaborate with Confidence
Work alongside strategists, clients, and cross-functional partners to incorporate feedback, navigate competing perspectives, and produce content that balances strategic goals with editorial excellence.

Stay Curious
Keep a pulse on emerging trends in cloud computing, AI/ML, developer ecosystems, and enterprise technology to ensure your content remains timely, relevant, and insightful.

Think Beyond the Brief
Bring fresh ideas to the table, identify new storytelling opportunities, and contribute strategic recommendations that strengthen the overall content program, not just the assignment in front of you.

WHAT YOU’LL NEED

• 5+ years of experience as a B2B copywriter, preferably supporting enterprise technology, SaaS, or highly technical brands.
• A portfolio showcasing strong long-form and short-form writing across thought leadership, executive communications, solution marketing, and editorial content.
• Exceptional ability to translate technical subject matter into clear, engaging copy without losing accuracy or nuance.
• Experience writing for technical and executive audiences with an understanding of how messaging shifts between them.
• Strong collaboration skills and experience partnering with strategists, marketers, subject matter experts, and clients.
• Excellent editorial judgment with meticulous attention to detail.
• Ability to manage multiple projects simultaneously while meeting deadlines in a fast-paced environment.
• Confidence providing thoughtful recommendations and asking questions that improve the quality of the work.
• Bonus: Experience writing for AWS, Microsoft Azure, Google Cloud Platform (GCP), or another enterprise cloud or developer-focused technology brand.

SOME OF OUR PERKS

• Medical, Dental, Vision, Short/Long-Term Disability, Life/AD&D
• 401k - Employer match
• HSA - Employer contributes
• Flexible Vacation & PTO plan
• Paid Maternity / Paternity
• Paid Holidays
• Remote/Flex day schedule
• Laid back office environment
• The coolest team ;)
• Fun company events & off-sites

Salary Range: $65,000-$72,500