Summary of the Lead Creative Strategist job at fonio
fonio is hiring a Lead Creative Strategist . Based in Munich, Germany +1 more. Working arrangement: On-site. Expected pay: EUR 85k-100k/yr.
About fonio
We build AI voice agents for small and medium-sized businesses so they never miss a call and can focus on the work they actually love. Our AI handles every call automatically. But voice is just the beginning. Our vision: to build the world's first fully automated CRM . 8.000+ customers. >€5M ARR. ~30% monthly growth. Target until EOY: €30M. We live ownership. You're responsible for your projects and tasks end-to-end. No politics, few meetings, direct feedback. At fonio you’ll build alongside the smartest and most ambitious people around. Join us now to be part of one of Europe's most exciting growth stories !
Lead Creative Strategist job description
☎️ About fonio
fonio.ai is a market leader in AI agents for SMBs. We started with phone agents and now also cover WhatsApp, web chat, email and a full AI phone system. We’re growing fast across Europe, the UK, the US and Brazil.
We grew from $1M to $10M ARR in under 12 months, then went from $10M to $20M in about 8 weeks. Today we serve 10,000+ customers.
We move fast, take ownership, give direct feedback, and avoid politics and unnecessary meetings.
Join one of the fastest-growing companies! 🚀
The Role
You own the creative strategy behind fonio’s growth across paid and organic. You decide which stories, angles and hooks we bet on, turn them into ads, scripts and landing pages, and use performance data to decide what we scale and what we stop. You lead our creative production team and set the bar for what great creative looks like.
What to Expect
Creative strategy: Own target industries, angles, messaging and the testing roadmap.
Concepting & copywriting: Write hooks, ad copy, video scripts for Meta, TikTok and YouTube, and landing page copy, all at high speed.
Team leadership: Lead our Static Ads Designer and Content Creator. You brief them, give feedback and make sure concepts turn into strong output.
Testing & iteration: Run structured creative tests, read the numbers and decide what to scale, iterate on or stop.
New formats: Bring in new formats and ideas, from creator videos to organic content.
What You Bring
4+ years in creative strategy or performance creative, including paid ads you wrote and scaled yourself, with results you can show.
Experience leading or mentoring creatives, designers or content creators.
You think in hooks and angles and know what stops the scroll and what converts on a landing page.
Excellent German copywriting for ads, video scripts and landing pages.
You make data-driven decisions and can explain why something works.
You produce quickly and in high volume without compromising on quality.
What We Offer
€85,000 to €100,000
Relocation support
Daily lunch and dinner at our Vienna office, plus drinks, protein bars and vitamins
Equipment of your choice
Hiring Process
15 min Intro Call with Talent Acquisition
Take-home case study
30 min Skill Interview (walk us through your case)
20 min Cultural Fit
How we hire?
We're AI-native, including in hiring. AI helps us to remain efficient, but people make every decision.
fonio is an equal opportunity employer. We hire for talent and ownership, whatever your background is.
Need an adjustment in the process? Just tell us.
Please send your CV in English. Then knock us off our feet 🚀
Apply now
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