Summary of the Content Creator (Social Media) job at AI Digital

• Monitor social media trends and proactively identify timely, relevant content opportunities that align with our brand and audience.

• Create and capture high-quality video content tailored for TikTok, Instagram (Reels and Stories), LinkedIn, and other relevant platforms.

• Edit and deliver engaging content on schedule while consistently meeting deadlines.

• Stay up to date with emerging trends, platform updates, and best practices across Instagram, TikTok, LinkedIn, and X.

• Adapt content formats and storytelling approaches to suit the unique audience behaviors and platform dynamics of each channel.

• Manage multiple content projects simultaneously while maintaining high quality, consistency, and attention to detail.

• Collaborate closely with the Marketing team, designers, and cross-functional stakeholders to support campaigns, company initiatives, and business objectives.

• Participate in content planning, brainstorming sessions, and creative development to continuously improve content performance and engagement.

• Help maintain a consistent brand voice and visual identity across all content channels.

• Track content performance and share insights and recommendations to improve future content and audience engagement.

Requirements

• 2+ years of experience as a Content Creator, Social Media Content Creator, or a similar role

• Strong portfolio demonstrating visual storytelling, content creation, video production, and copywriting skills

• Hands-on experience creating content for platforms such as Instagram, TikTok, LinkedIn, YouTube, and X

• Strong understanding of social media trends, audience engagement, and platform best practices

• Knowledge of video production fundamentals, including lighting, framing, audio, and on-location shooting

• Proficiency with content creation and editing tools such as Adobe Creative Suite, Canva, CapCut, or similar software

• Understanding of social media KPIs and ability to use performance data to optimize content

• Strong organizational skills and ability to manage multiple projects and deadlines simultaneously

• Excellent communication skills and attention to detail

• Creative mindset with a passion for storytelling, content creation, and emerging social media trends

Nice-to-haves

• Experience appearing on camera and creating presenter-led content

• Experience directing or coaching on-camera talent

• Experience working in a fast-growing, international, or tech-driven environment

• Familiarity with project management and collaboration tools such as Asana, Google Workspace, or similar platforms

• Experience using AI tools such as ChatGPT, Claude, Gemini, Midjourney, or similar solutions to support content creation and productivity