Summary of the Brand Manager job at Entain

Company Description

Sports betting, gaming and interactive entertainment is changing, and we're leading that change. By putting people first. By placing exciting, engaging and entertaining experiences at more fingertips than ever before. We're pulling into pole position by pushing boundaries further. With innovation. With technology. But most importantly, with people like you. Because when you join Entain, it's your game. So let's win together.

Job Description

At Entain, we're seeking a Brand Manager for Gala one of the most loved bingo brands in the UK. To work with the Head of Brand and Senior Brand manager to devise the strategy and then bring this to life across all consumer touchpoints.

You will spearhead our brand marketing campaigns and ensure consistent representation across all channels. This role involves overseeing media like TV, radio, PR, and outdoor advertising, while also maintaining brand integrity through digital, CRM, retail, and social platforms.

You will be a key member of our brand marketing team 

Are you ready to launch a winning career?

Key Responsibilities:

• Ensure the Brand Team and wider business are fully immersed in and understand the brand's positioning and strategy
• To collaborate cross-functionally to ensure the brand shows up in the right way at the right time
• Collaborate with creative teams to ensure all outputs align with brand guidelines, including imagery, fonts, and tone.
• Work with internal marketing teams, creative teams, and external agencies to deliver campaign assets for TV, radio, digital, social, and CRM
• Oversee the tactical delivery of promotions to ensure alignment with brand guidelines.
• Develop video content and dynamic assets for CRM execution, ensuring engaging expressions of our product and features.

Qualifications

Qualifications

• Experience in brand management and campaign planning
• Ability to develop strong working relationships with internal and third party service providers Creative with eye for design
• Robust internal stakeholder management capabilities
• Articulate with strong communication skills
• Highly organised and experience of managing multiple projects simultaneously

Additional Information

At Entain, we know that signing top players requires a great starting package, and plenty of support to inspire peak performance. Join us, and a competitive salary is just the beginning.

Depending on your role and location, you can expect to receive benefits like

• A regular bonus
• Healthcare support
• A stake in our success through our ShareSave scheme
• Great development opportunities
• Wellbeing support, and so much more.

And outside of this, you'll have the chance to turn recognition from leaders and colleagues into amazing prizes, join a winning team of talented people and be a part of an inclusive and supporting community where everyone is celebrated for being themselves.

Should you need any adjustments or accommodations to the recruitment process, at either application or interview, please contact us.