Lifecycle Marketing Manager Jobs at Happy Money
No lifecycle marketing manager roles are open at Happy Money at the moment. The nearest open roles are linked below.
About Happy Money
Happy Money is a consumer finance company that empowers people to achieve their goals through simple, transparent loans funded by trusted financial institutions. Through its proprietary lending platform, Hive, Happy Money delivers a fully digital experience that simplifies borrowing for consumers and helps credit unions, banks and asset managers diversify balance sheets and scale with confidence.
Also hiring at Happy Money
Happy Money is also hiring: brand marketing manager (1).
Its roles are in United States (1) and remote (1).
What lifecycle marketing manager work involves
A Lifecycle Marketing Manager owns the end-to-end strategy for communicating with customers at every stage of their journey, from onboarding and activation through engagement, retention, and win-back. Day-to-day, they design and build automated email, push, SMS, and in-app messaging programs, segment audiences based on behavioral and demographic data, and run A/B tests to improve conversion and retention metrics. They work closely with product, data, and creative teams to ensure messaging is timely, personalized, and aligned with business goals, while continuously analyzing campaign performance to iterate and improve.