Summary of the Social Content Creator job at Ogilvy

Play your part in a brilliant company culture built on teamwork, creativity, and fun.

We are looking for an established Social Content Creator with 2+ years' agency or client-side experience, or as a social creator in your own right. This role sits within our Social@Ogilvy team. We value creativity grounded in insight, big ideas that are game-changing, flawless execution, and having fun across the office every day.

Working alongside social strategists and a dedicated team of content creators and community managers you'll be play a vital, hands on role in all things social including organic and always on programs, creator activity and integrated campaigns.

You're someone who's genuinely passionate about social. You know what's trending, why it matters, and how brands can show up authentically. You want to sharpen your creative thinking while getting stuck into the craft of producing highly impact social content and creative ideas.

About the Role

As a Social Content Creator in our team, you will concept and produce planned and reactive content for our clients and prospects. Your role will cover agile production of lo-fi content and content capture for dedicated shoot days. You’ll play a key role developing ideas and concepts to help bring strategy and creative to life for clients and new business pitches.

What You’ll Do

• Content strategy & ideation: Generate compelling, platform-native, and on-brand content ideas that deliver against brand and campaign objectives.
• Trend hacking: Monitor social channels in real-time to identify breaking trends, viral audio, and cultural moments, translating them into rapid-concept creative ideas.
• End-to-end production: Script, shoot, direct, and edit high-quality, lo-fi social content (with a heavy focus on TikTok, Reels, and YouTube Shorts) using professional editing tools like Premiere Pro, CapCut, and native platform features.
• Visual design: Design static and motion assets using the Adobe Creative Suite to support always-on and organic social programs.
• Live event capture: Attend brand events, product launches, and experiential activations to capture real-time social content, collaborating on-site with talent, ambassadors, and fans.
• Influencer collaboration: Partner with social strategists to develop highly collaborative creator briefs, ensuring external partners produce content that feels authentic and high-performing.
• AI-driven production: Leverage WPP Open (our proprietary AI platform) to drive efficiencies, automate repetitive production tasks, and experiment with scale and personalization.

What You'll Bring

• A deep familiarity with native creator tools across major social platforms, with a strong focus on Instagram and TikTok.
• An understanding of how to adapt content styles and formats so they perform best on different channel
• A passion for staying current with platform updates, algorithm shifts, and emerging social trends.
• A collaborative mindset, ready to pitch creative ideas and concepts in client presentations and internal workshops.
• A passion to experiment with new formats and approach including repeatable formats, episodic content, clipping strategies and engagement techniques
• Proven record of accomplishment as a successful social content creator or influencer
• A personal or professional portfolio (or active social accounts) demonstrating your passion and ability as a content creator.
• Excellent written and verbal communication skills across various content formats.
• The ability to work independently on tasks while remaining a highly collaborative team player.
• Comfort taking ownership of your projects and showing initiative as you gain direction and coordination skills.

Why Ogilvy?  

• Go global with Ogilvy: As part of a leading global network, you'll have access to exciting career pathways and opportunities around the world. Expand your horizons and connect with colleagues across the globe.
• Family & caregiver support: We offer a gender-neutral parental leave policy, providing 16 weeks of paid leave to support all parents and caregivers throughout their journey. We're committed to helping you balance your career and family life.
• Unlock the power of AI: Get exclusive access to WPP Open, our cutting-edge global AI platform, and leverage the latest technology to enhance your work and drive innovation.
• Work in style at Barangaroo: Sydney-based employees enjoy our brand new, state-of-the-art WPP campus in the heart of Barangaroo. SYDNEY ONLY
• Work in style in Melbourne: Enjoy our revamped office with luxury end-of-trip facilities with views over the Royal Botanical Gardens. MELBOURNE ONLY
• Belong at Ogilvy: We're deeply committed to fostering an equitable and inclusive workplace. Our Inclusivity & Impact Council, SheCD, WPP Unite, and Reconciliation Action Plan programs are just some of the ways we're creating a culture where everyone feels valued and respected.
• Invest in your growth: We're invested in your success. You'll receive a tailored personal development plan to help you achieve your goals, along with dedicated support from your manager to guide your career journey. We leverage Culture Amp to facilitate meaningful career conversations and track your progress.
• Recharge & rejuvenate: Enjoy a range of additional leave benefits, including your birthday off, Summer Fridays, and loyalty leave (an extra day for each year you're with us).
• Wellness your way: Take advantage of discounted rates with health and fitness providers, plus access to yoga, meditation, and wellbeing programs to support your mental and physical health.
• Confidential support: We provide confidential counselling support through Telus EAP to help you navigate any personal or professional challenges.
• Recognising excellence: We celebrate your achievements and loyalty through our employee reward programs.
• Referral bonus: Bring your talented friends to Ogilvy and receive a bonus!
• Unlock exclusive savings: Access discounts and vouchers for major household brands through our benefits platform, perkSPACE.

At Ogilvy, inclusivity is essential to our success. We're committed to building a workplace that embraces various perspectives, experiences, and backgrounds, knowing that diverse teams drive more impactful work.

We strongly encourage applications from Aboriginal and Torres Strait Islander peoples, Māori, people with disabilities, diverse cultural and linguistic backgrounds, all ages, genders, sexual orientations, gender identities and expressions, nationalities, and family structures.

We believe everyone thrives when they can be themselves. We provide equal opportunities and are committed to creating an inclusive environment where everyone feels valued, respected, and empowered to reach their full potential.

If you require any accessibility adjustments during the recruitment process, please let us know: ogv-au-careers@ogilvy.com

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