Socialstatus

Brief Overview of Social Status

Social Status is a social media analytics and reporting tool designed for agencies and brands. Its primary purpose is to automate social media reporting, saving users countless hours of manual work. The tool helps solve the problem of fragmented social media data by consolidating analytics from various channels into one dashboard. Social Status supports a wide range of social platforms, including Facebook Pages, Instagram Professional Profiles (including Stories & Reels), Meta Business Suite, Meta Ads Manager, TikTok Profiles, LinkedIn Company Pages, X (Twitter) Profiles, and YouTube Channels (including Shorts). Key differentiators include its capability for multi-channel social media reports, breakdowns of paid and organic performance, social competitor benchmarking, and influencer campaign tracking.

Key Features for Content Creators

• Automated Social Media Reports: This feature allows creators to automate their social media reporting with customizable and white-labelled templates. Users can schedule recurring reports and export them in various formats like CSV, Excel, PDF, PowerPoint PPTX, and Google Slides, significantly reducing manual effort.
• Competitor Analytics: Creators can spy on competitors by tracking any public profile on Facebook, Instagram, YouTube, TikTok, and X (Twitter). This helps identify successful content and strategies used by competitors, informing their own social strategy.
• Profile Analytics: This feature tracks all owned pages and profiles on Facebook, Instagram, YouTube, TikTok, X (Twitter), and LinkedIn (with Snapchat support coming soon). It provides a consolidated dashboard for every metric, going beyond the native analytics of each social channel.
• Influencer Analytics: Social Status simplifies influencer reporting by consolidating all influencer and creator campaign performance into one place. It offers a seamless read-only connection to influencer profiles, eliminating the need for screenshots and manual data collection.
• Ads Analytics: This provides reporting for ad campaigns on Facebook, Instagram, TikTok, and LinkedIn. It supports all ad objectives and offers powerful segmentation and filtering options, addressing the reporting limitations of native Ads Managers.
• Multi-channel Social Media Reports: Creators can view all their social analytics in one dashboard, allowing for a holistic view of their performance across different platforms.
• Paid and Organic Breakdowns: The tool offers insights into the performance of both paid and organic content, helping creators understand what resonates with their audience and optimize their strategies.
• Social Competitor Benchmarking: Users can compare their performance against competitors, providing context and helping to set realistic goals and strategies.

Target Users & Use Cases

Based on the information, Social Status is aimed at:

• Primary creator types: Social Media Marketers, Digital Agency Founders, agencies, and brands managing social media presence.
• Experience level: The features like white-labelled reports, in-depth analytics, and client presentation capabilities suggest it's suitable for professionals and those with intermediate to advanced social media management needs.
• Team size: While beneficial for solo creators managing multiple platforms, it's particularly well-suited for agencies and teams due to features like white-labelling and consolidated reporting.
• Specific use cases:
  • Automating and customizing social media reports for internal review or client presentations.
  • Tracking and analyzing competitor performance to inform content strategy.
  • Consolidating analytics from multiple owned social media profiles into a single dashboard.
  • Managing and reporting on influencer marketing campaigns efficiently.
  • Visualizing and understanding ad performance across various social channels.
  • Proving social ROI on activities.
• Content types: The tool analyzes performance across various content formats including posts, stories, reels, and ads on supported social media platforms.

Social Status Pricing & Value for Creators

Social Status offers a Free Plan and a Micro Plan. The website mentions transparent pricing and easy monthly billing with no contracts. While specific costs for paid plans are not detailed on the main page, the availability of a free option allows creators to test the tool. The value for creators lies in its ability to automate time-consuming reporting tasks and provide comprehensive analytics.

Bottom Line: Should Content Creators Choose Social Status?

Social Status is a strong choice for social media managers, digital agencies, and brands looking for a robust social media analytics and reporting tool. Its main competitive advantages include comprehensive multi-channel analytics, automated and customizable reporting (including white-labelling), competitor analysis, influencer campaign tracking, and ads analytics. For creators who need to present data to clients or stakeholders, track competitor strategies, or simply save time on manual reporting, Social Status offers a valuable solution. The Social Status for creators looking to deepen their understanding of social performance and prove ROI will find its features beneficial.