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Ocean

Ocean.io is a B2B prospecting data platform that uses AI to find lookalike companies and contacts, helping sales and marketing teams build targeted lead lists.

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Brief Overview of Ocean.io

Ocean.io is an AI-driven B2B prospecting data platform designed to help sales and marketing teams discover high-quality leads more efficiently. The core of the platform is its powerful "lookalike" engine, which identifies new accounts and contacts that closely resemble a company's best customers. To use it, a team simply provides the URL of an ideal customer, and the system generates a list of similar companies. This prospecting data platform solves the common problem of building inaccurate or outdated lead lists by using a unique data collection methodology. Instead of just scraping LinkedIn profiles or public registries, Ocean.io employs proprietary crawling and vectoring technology to analyze company websites, generating deep insights into a business's identity and activities. With a database containing over 35 million company profiles and 330 million data points, Ocean.io provides a robust solution for executing targeted B2B prospecting and Account-Based Marketing (ABM) campaigns.

Ocean.io Key Features for Content Creators

  • Company Lookalike Search: This is the platform's central feature. Users can input the website URL of an ideal customer to instantly generate a list of similar companies. This allows teams to replicate their sales success by targeting businesses with proven characteristics.

  • People Lookalike Search: Beyond finding similar companies, the tool allows users to identify individual contacts who match the profiles of their best customers. This helps in pinpointing the right decision-makers within target accounts.

  • Extensive B2B Database: The platform is built on a massive dataset, including 35 million company profiles, 330 million data points, and over 250 million LinkedIn profiles. This scale provides a comprehensive foundation for discovering new opportunities.

  • RESTful API: For developers and tech-savvy teams, Ocean.io offers a flexible API to integrate its B2B data and lookalike capabilities into other applications. Use cases include building AI-driven agent triggers, dynamic ICP clustering, and custom AI lead scoring models.

  • CRM & Platform Integrations: The platform integrates seamlessly with popular CRMs, including HubSpot, Pipedrive, and Salesforce. It also offers integrations with no-code platforms like Clay, enabling users to transfer data directly into their existing sales and marketing workflows.

  • Advanced Data Collection and Normalization: Ocean.io differentiates itself by crawling company websites to understand their business. All collected data—from company names to job titles—is normalized to ensure consistency, allowing for accurate segmentation and analysis.

  • Real-Time Data Refresh: To maintain data accuracy, the platform crawls over 400,000 websites daily and refreshes over 230 million contact records each month. If a user searches for a new domain, it is crawled live within 30-60 seconds.

  • Flexible Credit-Based System: Pricing is based on a credit system where different actions consume a set number of credits. For example, revealing a verified email costs 3 credits, while a mobile phone number costs 10 credits. This model provides control over data consumption.

  • Unlimited Users on All Plans: Every subscription plan, including the free trial, comes with unlimited seats. This allows entire teams to access the platform without incurring additional per-user fees, promoting collaboration across sales and marketing departments.

Ocean.io Target Users & Use Cases

Ocean.io is designed for B2B organizations looking to refine and scale their customer acquisition efforts. The platform's features cater to a range of professionals, from sales development representatives to marketing leaders and data-focused developers.

  • Primary creator types: The primary users are B2B sales teams, marketing departments, lead generation specialists, and ABM campaign managers. Additionally, developers and product teams can leverage the API to embed B2B data intelligence into their own applications.

  • Experience level: The platform is accessible to users of all experience levels. The simple URL-based lookalike search is intuitive for beginners, while the advanced filtering, API access, and CRM integration capabilities cater to experienced sales and marketing operations professionals.

  • Team size: With unlimited users included in every plan, Ocean.io is suitable for solo entrepreneurs, small teams, and large enterprise organizations. The team management features in higher-tier plans allow for credit usage control across larger teams.

  • Specific use cases:

    • Building highly targeted prospect lists for outbound sales campaigns.
    • Identifying key accounts for Account-Based Marketing (ABM) initiatives.
    • Enriching existing CRM data with up-to-date firmographic and contact information.
    • Expanding into new markets by finding companies similar to existing international customers.
    • Automating lead scoring by integrating Ocean.io's data via its API.
    • Powering AI sales agents with fresh, relevant data for automated outreach.
    • Sourcing talent by finding lookalike candidates based on specific job postings.

How to Get Started with Ocean.io

The onboarding process for Ocean.io is designed to be straightforward, allowing users to quickly start finding leads.

  1. Sign up for the free trial. The platform offers a 14-day free trial that does not require a credit card. This provides access to the core features and a starting balance of credits.
  2. Enter an ideal customer's URL. Navigate to the Lookalike search feature and input the website address of a company that represents a perfect customer.
  3. Generate and refine your list. The platform will instantly produce a list of lookalike companies. From there, use the available company and people filters to narrow down the results and identify the most relevant prospects for your campaign.

Frequently Asked Questions About Ocean.io

  • Does Ocean.io offer a free trial? Yes, there is a 14-day free trial available that does not require a credit card. It includes access to AI-powered lookalike filters, CRM integrations, and a set number of credits to test the platform.

  • How does the credit system work? Credits are used to perform actions within the platform. For example, exporting a company or person profile costs 1 credit, revealing a verified email costs 3 credits, and showing a mobile phone number costs 10 credits.

  • What CRMs does Ocean.io integrate with? Ocean.io offers native integrations with HubSpot, Pipedrive, and Salesforce, allowing for seamless data transfer into your existing sales workflow.

  • Is the data from Ocean.io GDPR compliant? Yes, the platform and its data are GDPR compliant. More detailed information is available on its dedicated GDPR page.

  • How is the data sourced? The data is collected primarily through proprietary crawling and analysis of company websites. This is enriched with third-party data sources and advanced normalization techniques, moving beyond simple scraping of LinkedIn or public registries.

  • How many users can I have on my plan? All pricing plans, from the free trial to custom enterprise plans, include unlimited users. You can add team members from the user management page.

  • Are there any setup fees? No, there are no setup fees associated with any of the plans. Customers on Professional plans also receive support from a dedicated Customer Success Manager for onboarding and training.

Bottom Line: Should Content Creators Choose Ocean.io?

Ocean.io is a highly effective B2B prospecting solution for sales and marketing teams that have a clear understanding of their ideal customer profile. The platform's primary advantage lies in its AI-powered lookalike search, which simplifies the process of finding qualified leads by replicating past successes. Its unique approach to data collection—analyzing company websites rather than just scraping public profiles—results in fresh, relevant, and intelligent data that can significantly improve campaign targeting.

The inclusion of unlimited seats on all plans makes it a cost-effective choice for teams of any size. For businesses focused on ABM, vertical sales, or simply scaling their outbound efforts with precision, Ocean.io offers a powerful and intuitive tool to build high-quality lead lists and drive revenue growth.