Moo

Brief Overview of MOO

MOO is an online printing service that allows professionals and businesses to design and order high-quality, custom printed materials. The platform's primary purpose is to provide users with the tools and premium materials necessary to create memorable physical marketing assets, from business cards to brochures. It solves the problem of sourcing professional-grade printing by offering a streamlined online experience with extensive customization options. Users can choose from a vast library of templates, design their products from scratch using an online tool, or upload their own complete designs. MOO distinguishes itself with a focus on premium paper stocks, a variety of unique finishes, and innovative features like its Printfinity technology, which allows for a different design on every card in a pack. The service supports a wide range of products, including business cards, notecards, stickers, flyers, and branded merchandise.

MOO Key Features for Content Creators

• Flexible Design Options: MOO provides three distinct paths for creating designs. Users can select from over 375 customizable templates, design their own product from a blank canvas online, or upload a complete, print-ready design file, catering to all skill levels from beginners to professional designers.

• Premium Paper Stocks: The platform offers a selection of high-quality paper options for its business cards. These include Original (16pt premium paper), Super (18pt with a durable, silky Soft Touch coating), Luxe (extra-thick 32pt Mohawk Superfine® paper), and Cotton (17pt paper made from sustainably sourced cotton linters).

• Special Finishes: To add a distinctive touch, a variety of special finishes are available. These include Gold Foil, Silver Foil, Raised Spot Gloss, and Spot Gloss, all of which can be applied to designs on the 18pt Super paper stock to highlight logos, text, or other elements.

• Printfinity Technology: A unique feature that allows users to print a different design on the back of every single card within a pack, up to 50 different images, at no additional cost. This is ideal for showcasing a portfolio, product range, or multiple brand messages.

• Variety of Business Card Sizes: Beyond the standard format, MOO offers multiple business card dimensions. Options include Standard (3.5" x 2.0"), Square (2.56" x 2.56"), Mini Business Cards (2.75" x 1.1"), and the proprietary MOO Size (3.3" x 2.16").

• Customizable Templates by Industry: The template library is organized by industry, making it easy for users to find a relevant starting point. Categories include Design & Architecture, Photography & Film, Marketing & PR, Real Estate, and many others.

• Brochure Printing: MOO produces both Bi-fold (5.5” x 8.5”) and Tri-fold (8.5” x 3.67”) brochures. They are available in Matte or Gloss finishes, with order quantities ranging from 25 to 10,000, and arrive pre-folded.

• Luxe Notecards: For personalized correspondence, the platform offers Luxe Notecards made from thick 32pt paper. These cards feature a choice of eight different colored seams, such as Raven Black, Ocean Blue, and Chilli Red, and come with free envelopes.

• MOO Business Services: For larger teams and businesses, MOO offers business plans that provide exclusive discounts, bulk order savings, and expert design support.

• Free Sample Packs: To help with decision-making, customers can order free sample packs to experience the different paper stocks and finishes firsthand before placing an order.

MOO Target Users & Use Cases

MOO is designed for a broad spectrum of users, from individual freelancers and content creators to large corporations. The platform's flexible design options accommodate all experience levels; beginners can easily modify professional templates, while seasoned designers can upload their own artwork for printing.

• Primary creator types: The service is ideal for professionals across dozens of industries, including photographers, designers, architects, consultants, real estate agents, marketers, artists, and small business owners in retail, beauty, and food and beverage.

• Specific use cases:

  • Creating memorable business cards for networking events.
  • Designing professional brochures for marketing kits, event handouts, or restaurant menus.
  • Printing custom postcards for direct mail campaigns or promotional offers.
  • Ordering branded stickers and labels for product packaging.
  • Producing high-quality, personalized notecards for client thank-yous.
  • Using the Printfinity feature to create a mini-portfolio on the back of business cards.
  • Sourcing branded merchandise like notebooks, planners, and drinkware for corporate gifting or team onboarding.

• Content types: The platform supports a wide array of printed materials, including business cards in various sizes, bi-fold and tri-fold brochures, postcards, flyers, stickers, letterheads, notecards, notebooks, and planners.

How to Get Started with MOO

Getting started with creating custom print products on MOO involves a few straightforward steps:

1. Select a Product: Begin by choosing the type of product you want to create, such as Business Cards, Brochures, or Notecards.
2. Choose a Design Method: You are presented with three options: browse the extensive library of customizable templates, start with a blank template to design online, or upload your own complete design file.
3. Customize Your Product: Tailor the design by adding your logo, images, and contact information. Select from various options including paper stock, size, corner style (square or rounded), and special finishes.
4. Review and Order: Once the design is complete, review the digital proof and proceed to checkout. You can select your quantity and shipping speed, with some products available for next-day delivery.

Frequently Asked Questions About MOO

• What sizes of Business Cards are available? MOO offers four main sizes for business cards: Standard (3.5" x 2.0"), MOO Size (3.3" x 2.16"), Square (2.56" x 2.56"), and MiniCards (2.75" x 1.1").

• What is Printfinity? Printfinity is a feature that allows you to print a different design on the back of every card in a pack for free. This is available for Original, Super, Cotton, and unboxed Luxe Business Cards, with support for up to 50 different designs per pack.

• What is the minimum order quantity for brochures? The minimum order for both Bi-fold and Tri-fold brochures is 25. For orders larger than 10,000, you can contact the company directly.

• What is the difference between matte, glossy, and soft touch finishes? Matte Business Cards have a shine-free finish that can be written on. Glossy cards have a shiny finish that makes colors appear more vibrant. Soft Touch is a velvety, shine-free coating available on Super paper stock that adds a unique tactile feel.

• What paper is used for Luxe Notecards? Luxe Notecards are made from 32pt Mohawk Superfine paper, which is a thick and textured premium stock.

• How quickly can orders be delivered? Delivery speed depends on the selected options, but orders can arrive in as few as two business days. A next-day delivery option is available for certain business card configurations if ordered before 2 PM EST on a weekday.

• Do brochures arrive folded? Yes, all brochures are scored and folded before shipping, so they arrive ready to use.

Bottom Line: Should Content Creators Choose MOO?

For professionals, freelancers, and businesses who place a high value on the quality and impact of their physical marketing materials, MOO is a compelling choice. The platform's main advantages lie in its premium paper stocks, extensive customization options, and unique features that help brands stand out. The ability to choose between templates, an online designer, or uploading a finished file makes it accessible to users of all technical abilities.

The wide range of products, from various business card formats to brochures and branded merchandise, allows for consistent branding across multiple touchpoints. Features like Printfinity are particularly valuable for creative professionals like photographers or designers who want to showcase a portfolio directly on their cards. While the focus is on premium quality, the service provides options at different price points. Ultimately, MOO is an excellent solution for any creator who wants their printed materials to reflect a high standard of quality and leave a lasting, professional impression.