Locals

Brief Overview of Locals

Locals is a subscription-based community platform designed for independent content creators seeking to establish financial independence. The platform's primary purpose is to provide the tools for creators to generate revenue directly from their supporters, bypassing reliance on advertisers or other platforms. This community management solution allows creators to build a stable subscription business, giving them the freedom to produce the content they are passionate about. The core of the Locals service is providing creators with full access to their user data, content, and payment information. It supports a wide range of content formats, including video, live streams, podcasts, and articles. Account creation and community growth are facilitated through an integration with Rumble, positioning Locals as a tool for creators who want to own their audience relationship.

Locals Key Features for Content Creators

Locals provides a focused set of tools centered on direct monetization and creator independence.

• Subscription-Based Monetization: The platform is built around a subscription model, which is the primary mechanism for creators to earn money. This allows creators to build a predictable revenue stream directly from their most dedicated audience members, making them accountable only to their community.

• Full Data and Payment Access: Creators are given complete visibility and access to their user data, content, and payment information. This level of control means creators own the relationship with their audience and are not gatekept by the platform.

• Versatile Content Publishing: The platform is not limited to a single type of media. Creators can publish a variety of content formats to serve their community, including videos, live streams, podcasts, and articles. It also supports the direct sale of standalone content, such as a documentary.

• Rumble Integration: Account creation for Locals is handled through Rumble. This integration provides a single account for both platforms and is presented as a way for creators to grow their community.

• Community Discovery: The platform organizes creator communities into various categories such as Politics, Culture, Education, Gaming, and Music. This allows potential supporters to discover new creators and communities that align with their interests.

Locals Target Users & Use Cases

Locals is specifically designed for independent creators who want to establish a direct financial relationship with their audience and maintain control over their content and data.

• Primary Creator Types: The platform is suitable for a broad range of creators, including video producers, live streamers, podcasters, writers, journalists, and documentary filmmakers who want to offer exclusive content to a paying community.

• Experience Level: It is best suited for creators who have an existing audience they can invite to the platform, as the model is centered on converting followers into paying subscribers.

• Team Size: The focus on independence and direct control makes it ideal for solo creators and small creative teams.

• Specific Use Cases:

  • Establishing a members-only community for exclusive content and discussions.
  • Monetizing a podcast through direct listener subscriptions instead of ad revenue.
  • Selling a feature-length film or documentary directly to fans.
  • Creating a subscription-based video series free from platform demonetization risks.
  • Publishing exclusive articles or newsletters for a dedicated readership.
  • Hosting private live streams and Q&A sessions for paying supporters.

How to Get Started with Locals

The onboarding process for creators is straightforward and integrated with the Rumble platform.

1. Create an Account: The first step is to create a Locals account. This action is initiated by selecting the option to sign up.
2. Sign Up with Rumble: Creators are directed to sign up using a Rumble account. This single account provides access to both the Locals and Rumble platforms.
3. Create Your Community: After the account is established, the creator can then create their own Locals community, which allows them to start publishing content and generating revenue from subscriptions.

Bottom Line: Should Content Creators Choose Locals?

Locals is a compelling choice for independent creators whose primary goal is to build a sustainable, subscription-funded business. The platform's main advantage is its unwavering focus on creator independence, achieved by providing direct access to audience data and payment systems. This model ensures that creators are beholden to their supporters, not to advertisers or platform algorithms.

Creators who produce diverse content—from videos and podcasts to articles—will find the multi-format publishing capabilities useful. For those looking to escape the unpredictability of ad-based revenue and cultivate a direct relationship with their audience, Locals offers the essential tools to build and monetize a private community.