
Repurpose
Repurposing content for social media made easy. Automatically repurpose YouTube, TikTok, Lives, Podcasts, and Zoom calls. Try it for FREE.

1. Brief Overview of Repurpose
Repurpose.io is a content automation platform that enables creators to effortlessly repurpose their content across multiple social media channels and platforms. By streamlining the distribution process, it saves time and ensures content reaches a wider audience without the need for manual uploads or edits. The tool addresses common pain points like time-consuming content management and the hassle of reformatting for different platforms, making it easy to maximize the value of a single piece of content.
2. Key Features
- Automatic Video and Audio Repurposing: Convert videos, podcasts, or live streams into platform-ready formats with minimal effort.
- Custom Workflows: Set up set-it-and-forget-it workflows to automate content distribution.
- Platform-Specific Optimization: Automatically resize and reformat content for platforms like TikTok, YouTube, Instagram, Facebook, LinkedIn, and more.
- Social Media Scheduling: Schedule repurposed content directly to multiple platforms.
- Multi-Platform Publishing: Publish to multiple destinations simultaneously, saving time and effort.
- Trimming and Snipping: Extract highlights or shorter clips from long-form content for social media.
- Content Watermarking: Add branded watermarks to maintain ownership and visibility across platforms.
- Cloud-Based: No need to download—work directly from the cloud for seamless access and operation.
- Analytics and Reporting: Gain insights into your repurposed content's performance.
- Integrations with Podcast Hosting Platforms: Streamline podcast-to-social workflows with integrations for tools like Anchor, Libsyn, and Buzzsprout.
3. Target User / Who It's For
Repurpose.io is ideal for content creators who want to expand their reach while saving time, including video creators, podcasters, live streamers, social media managers, and small business owners. It is beginner-friendly with intuitive workflows but also powerful enough for professionals and agencies managing multiple clients. Creators in niches like education, coaching, and content marketing will find it particularly useful for maximizing their content's impact.
4. Pricing & Plans
Repurpose.io offers the following pricing options:
- Free Trial: A 14-day free trial allows users to explore the platform's features risk-free.
- Content Marketer Plan ($25/month): Best for individual creators managing a single workflow.
- Podcaster Plan ($15/month): Tailored for podcasters who want to repurpose audio episodes into videos or social clips.
- Agency Plan ($125/month): Designed for agencies or teams managing multiple workflows and clients.
- Discounts are available for annual subscriptions.
5. Onboarding / Ease of Use
Getting started with Repurpose.io is simple. Users can sign up for a free trial and access a step-by-step setup wizard to create their first workflow. The platform provides video tutorials, a detailed knowledge base, and live chat support to help users at any stage. Its intuitive drag-and-drop interface and pre-built templates make it accessible for beginners, while advanced customization options cater to experienced professionals.
6. Platforms & Integrations
Repurpose.io integrates with a wide range of platforms and tools, including:
- Social Media Platforms: Instagram, TikTok, YouTube, Facebook, LinkedIn, Twitter, and Pinterest.
- Podcast Hosting Platforms: Anchor, Libsyn, Buzzsprout, Spreaker, Podbean, and SoundCloud.
- Video Platforms: Zoom, Google Drive, Dropbox, and more.
- Live Streaming Services: StreamYard, Restream, and Facebook Live.
These integrations allow seamless automation and publishing, reducing the need for manual intervention.
7. Final Thoughts on Why Choose Repurpose
Repurpose.io is a game-changer for content creators looking to maximize the reach and longevity of their content. By automating the repurposing process, it saves time, reduces manual effort, and ensures consistent, optimized content across multiple platforms. Whether you're a solo creator, a podcaster, or part of an agency, Repurpose.io helps you focus on creating quality content rather than getting bogged down in distribution logistics. For anyone serious about growing their audience and maintaining an active presence across platforms, Repurpose.io is a must-have tool.